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# Cat-Eyed Fashion Sketches
This Series of Amy Martino Fashion Illustrations is a Looker

By Summer Luu | Published 2010-09-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/amy-martino-fashion-illustrations
References: [trendland.net](http://trendland.net/2010/09/25/amy-martino-fashion-illustrations/) & [thesecretfolder](http://www.thesecretfolder.com/)

This design portfolio of Amy Martino fashion illustrations is interesting and attractive, with well-conceptualized style and texture matched with unique and odd characters.

It looks like Amy Martino has a thing for our feline friends, as some of the characters consist of kitty cat figures dressed in Chanel or houndstooth jackets. Other fashion figures remain faceless, with only bulging eyeballs showing. This set of Amy Martino fashion illustrations is definitely a looker.

**Implications** - A business that uses unusual or original techniques to promote its products will benefit by creating a lasting and memorable impression in the minds of consumers. Such strategies create a distinct identity and reputation for businesses of which consumers will likely recognize amongst competitors.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 70% | Activity: 57% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Unconventional Design:** Embracing unusual or original design techniques can create a lasting and memorable impression on consumers.
- **Unique Character Representation:** Incorporating distinctive and odd characters into fashion illustrations can capture attention and evoke curiosity.
- **Animal-inspired Fashion:** Combining animal motifs with fashion designs can create eye-catching and playful visuals.

### Who This Affects Most

- **Fashion Design:** Adopting unconventional design techniques in the fashion industry can lead to disruptive innovation and unique product offerings.
- **Art and Illustration:** Exploring unique character representation in art and illustrations can open up new possibilities for creative expression and storytelling.
- **Marketing and Advertising:** Utilizing animal-inspired fashion visuals in marketing campaigns can capture consumer attention and differentiate brands from competitors.

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