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# Graffiti-Painted Homeware Products
André Saraiva and Vipp Collaborated for the Amour Collection

By Elena Rahman | Published 2022-01-26 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/amour-collection
References: [yatzer](https://www.yatzer.com/amour-andre-saraiva-vipp) & [vipp](https://vipp.com/en)

![Graffiti-Painted Homeware Products](https://cdn.trendhunterstatic.com/thumbs/469/amour-collection.jpeg)

The Amour collection is a collaborative series between Swedish-born French graffiti artist Andé Saraiva and the Danish homeware brand [Vipp](https://www.trendhunter.com/trends/magnetic-edition). The collection features a colorful and playful street art design on sleek and sophisticated homeware products such as furniture and home decor.

Saraiva's iconic pink-swathed cartoonish figures decorate Vipp's products to create a limited-edition kitchen island and pedal bin. Both items were reimagined using Saraiva's signature graffiti style. The collection is conceived as a celebration of love, which often takes place in a kitchen among family and friends. Saraiva's design uses the color pink, which is often associated with love and tenderness. The collection aims to inject a generous dose of playfulness into conventional spaces.

Image Credit: Vipp

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 92% | Activity: 75% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Graffiti Homeware Trend:** The rising popularity of graffiti-inspired homeware products presents an opportunity for homeware companies to collaborate with artists and create new lines of edgy and unique products.
- **Street Art Design Trend:** The street art design trend in homeware provides opportunities for artists to showcase their creativity in an unconventional way and collaborate with established homeware brands for wider audience reach.
- **Limited Edition Homeware Trend:** The limited-edition collaboration between artist and homeware brand is a trend that allows companies to appeal to collectors and inject exclusivity into their product lines.

### Where This Applies

- **Homeware Industry:** Established homeware brands can innovate by collaborating with artists to create unique products while up-and-coming homeware brands can tap into the trend by being the go-to-shop for trendy home decor.
- **Art Industry:** The graffiti homeware trend presents an opportunity for graffiti artists to showcase their work on different mediums, expand their portfolio, and work with established brands.
- **Collectibles Industry:** The limited-edition graffiti homeware trend presents an opportunity for the collectibles industry to expand their range of items and appeal to a new audience of homeware and street art enthusiasts.

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