# Italian-Inspired Private Label Pizzas Wegmans Amore Roman-Style Frozen Pizzas Come in Four Options By Michael Hemsworth | Published 2025-05-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/amore-romanstyle-frozen-pizzas References: [progressivegrocer](https://progressivegrocer.com/wegmans-launches-restaurant-inspired-frozen-pizza-line) & [wegmans](https://www.wegmans.com)  The [Wegmans Amore](https://www.trendhunter.com/trends/cheezit-pizzas) Roman-style frozen pizzas are a new addition to the brand's namesake Amore private label range that aim to deliver Italian-inspired flavor experiences this spring. The pizzas are each crafted with a crust that's produced in Italy and made with a blend of wheat and rice flour before being fermented for 24-hours to achieve a light, airy texture. The pizzas come in four flavors including Cup & Char Uncured Pepperoni with Hot Honey, Cheese, Sausage & Caramelized Onion and Mushroom. The frozen pizzas are also launching alongside a two-pack of the crusts only to encourage consumers to create their own recipes from home. The Wegmans Amore Roman-style frozen pizzas respond to increasing calls for [private label food items](https://www.trendhunter.com/trends/coop-detroitstyle-pizzas) with a [takeout-inspired flavor](https://www.trendhunter.com/trends/craft-pizza) and quality. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 62% | Activity: 66% | Freshness: 40% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Artisanal Frozen Foods:** With crusts produced in Italy and a 24-hour fermentation process, consumers are drawn to higher-end, artisanal frozen foods that mimic restaurant-quality experiences. - **Takeout-inspired Frozen Meals:** The development of takeout-inspired flavors in frozen offerings, such as the Cup & Char Uncured Pepperoni with Hot Honey, appeals to consumers seeking gourmet convenience. - **DIY Meal Kits:** Providing a two-pack of crusts for home-based customization taps into the growing trend of consumers wanting to personalize their dining experiences. ### Where This Applies - **Private Label Food Manufacturing:** The expansion of private label offerings like Wegmans Amore delivers high-quality, exclusive products that leverage brand loyalty while offering competitive pricing. - **Frozen Food Production:** Innovations in frozen food production techniques, such as the use of wheat and rice flour blends and fermentation, are enhancing product quality and consumer interest. - **Home Cooking Solutions:** A focus on providing components for home-cooked meals, like crust-only packs, supports the burgeoning industry of convenient home cooking solutions. ## Related on Trend Hunter - [Roman-Style Frozen Pizzas](https://www.trendhunter.com/trends/porta-frozen-pizzas.md) - [Brick Oven-Crust Pizzas](https://www.trendhunter.com/trends/brickovencrust-pizza.md) - [Frozen Wood-Fired Pizzas](https://www.trendhunter.com/trends/digiorno-wood-fired-style-crust-pizza.md) - [Restaurant-Quality Prepackaged Pizzas](https://www.trendhunter.com/trends/crosta-mollica-pizzas.md) - [Frozen Italian Dining Products](https://www.trendhunter.com/trends/crosta-mollica-products.md) - [Italian Sourdough Pizza Products](https://www.trendhunter.com/trends/sourdough-pizza-range.md) - [Neapolitan-Inspired Frozen Pizza Ranges](https://www.trendhunter.com/trends/dr-oetker-suprema.md) - [Takeout-Inspired Private Label Pizzas](https://www.trendhunter.com/trends/food-lion-frozen-pizzas.md) - [Artisanal Triple-Meat Frozen Pizzas](https://www.trendhunter.com/trends/di-fara-pizza-three-meat.md)