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# Amoeba-Like Cars
Peugot Design Contest Entrant Looks Like A Roller Massager

By Going Like Sixty | Published 2009-04-29 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/amoeba-like-concept-car-designer-loves-roller-massager
References: [wesleysaikawa](http://www.wesleysaikawa.com/)

This car design was certainly inspired by the roller massager from Ronco. The [concept car](https://www.trendhunter.com/trends/ecollection) by Wesley Saikawa won second place in the Peugot Design Contest, so I should probably knock off the jokes about it being a knock off of an infomercial product. Saikawa certainly is entitled to his inspirations, and if the Peugot Design Contest judges don’t know a car from a muscle relaxer, then that’s not my problem.

**Implications** - With so many new advancements taking place each day, consumers are only attracted to the most modern designs. Products that feature a [contemporary aesthetic](https://www.trendhunter.com/trends/r17-restomod) are appealing to those who want to stay on the cutting edge with all of their purchases.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 21% | Activity: 16% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Contemporary Aesthetic Designs:** Opportunity for companies to create products with a modern aesthetic to attract consumers who want to stay on the cutting edge.
- **Inspirations From Unconventional Sources:** Companies can explore designs inspired by unconventional sources to create unique and innovative products.
- **Recognition of Design Innovation:** Design contests and competitions provide opportunities for recognition and exposure for innovative designs.

### Sectors Adopting This

- **Automotive:** Opportunity for car manufacturers to create innovative and visually appealing designs.
- **Consumer Electronics:** Companies can design modern and stylish electronics products to cater to consumers' desire for contemporary aesthetics.
- **Design Competitions:** Opportunity for design firms and individual designers to showcase their innovative ideas and gain recognition in the industry.

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