# Human Rights Ads Amnesty International "Make Some Noise" Campaign By Bianca | Published 2008-04-04 | World Source: Trend Hunter, https://www.trendhunter.com/trends/amnesty-international-make-some-noise References: [adsneeze](http://www.adsneeze.com/social/ads-for-human-rights) These ads, featuring US president George Bush, Kim Jong II, the leader of North Korea, and Robert Mugabe, Zimbabwe's dictator, are for an upcoming [Amnesty International](https://www.trendhunter.com/trends/amnesty-international-canada) concert in Hungary. Millions of people have complained to these leaders about their human rights records, but these political figures have closed their ears; they won't hear it. **Implications** - The advertising agency in charge of creating these ads is called DDB, which is located in Budapest. The creative director for the campaign is Milos Ilic, while the copywriting and art direction was done by Lukasz Brzozowski. The man who captured the photographs for the campaign is Gabor Mate. It is definitely interesting to see world leaders plugging their ears on campaign posters. The "Make Some Noise for Human Rights" concert will take place on June 13 at Danube bank. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 37% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### Key Themes Behind This Trend - **Human Rights Awareness:** The campaign highlights the importance of addressing human rights issues globally through impactful advertising. - **Political Activism:** The ads encourage citizens to hold their leaders accountable for human rights abuses, and push for change. - **Artistic Advertising:** Using provocative images in ads can create a powerful message and generate engagement from the public. ### Where This Applies - **Advertising:** Advertising agencies can create innovative campaigns that raise awareness about social justice issues, and encourage action from viewers. - **Human Rights Organizations:** Organizations such as Amnesty International can use creative approaches to educate the public and bring attention to important issues related to human rights. - **Event Planning:** Events such as the 'Make Some Noise for Human Rights' concert can be held to generate support and raise funds for important causes related to social justice and human rights. ## Related on Trend Hunter - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Creative Ad Responses](https://www.trendhunter.com/trends/kiehls-response.md) - [Social Justice Desert Campaigns](https://www.trendhunter.com/trends/make-some-motherchunkin-change.md) - [Creative Music-Based Campaigns](https://www.trendhunter.com/trends/music-deserves-bose.md) - [Empowering Watermark Campaigns](https://www.trendhunter.com/trends/online-rights.md) - [Charity Organization Rebrands](https://www.trendhunter.com/trends/humane-world-for-animals.md) - [Music-Inspired Avatar Campaigns](https://www.trendhunter.com/trends/see-yourself-in-sound.md) - [Artist-Backed Women Campaigns](https://www.trendhunter.com/trends/ramona-pintea.md) - [Awareness-Raising Poverty Campaigns](https://www.trendhunter.com/trends/unaccept-inequality.md)