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# Soaked Tress Editorials
Emilio Tini Captures Estella Brons for Amica February 2014

By Ashley Noelle Lesiak | Published 2014-02-28 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/amica-february-2014-tini
References: [fashnberry](http://fashnberry.com/magazines/estella-brons-by-emilio-tini-for-amica-february-2014/) & [amica.it](http://www.amica.it/)

The best way to describe this fab Amica February 2014 fashion shoot is over-accessorized casual.

Photographer Emilio Tini snaps up this chic style store with different colored backgrounds that add pop to the already eye-catching styling. Model Estella Brons has her brown hair slightly wet and slicked back in most of the images, except for the last one where is dry and covered with a chic chapeau. She has very little visible makeup on, but her eyebrows add fierce visual intensity.

The styling in this Amica February 2014 spread is a little bit all over the place, but still incredibly chic. One idea that remains through the whole thing is that the [turquoise accessories](https://www.trendhunter.com/trends/songs-of-siren) that add a lot of pop and class. Even a simple [denim shirt](https://www.trendhunter.com/trends/stein) looks outstanding with a [large decorative necklace](https://www.trendhunter.com/trends/flaire-cos-winter-edit) on.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 69% | Activity: 48% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Over-accessorized Casual Fashion:** Upsell customers on accessory options to dress up casual attire to create a unique style.
- **Pop of Color Backgrounds:** Offer customizable backgrounds to enhance the visual appeal of fashion editorials.
- **Minimalistic Makeup:** Encourage customers to embrace a natural, minimalistic makeup look to complement fashion accessories.

### Industries Being Reshaped

- **Fashion:** Use the over-accessorized casual style to promote clothing and accessory lines.
- **Photography:** Develop customized, pop of color backgrounds to enhance the aesthetics of photographs.
- **Beauty:** Advertise the benefits of the minimalistic makeup trend to promote natural beauty products.

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