# Drummer Boy Dolls The Newest American Girl Doll is Logan Everett, the Brand's First-Ever Boy By Laura McQuarrie | Published 2017-02-15 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/american-girl-doll References: [americangirl](http://www.americangirl.com/explore/articles/more-characters-to-love-in-2017/) & [usatoday](http://www.usatoday.com/story/money/2017/02/14/meet-logan-american-girls-first-boy-doll/97912476/) [American Girl](https://www.trendhunter.com/trends/american-girl-2025-girl-of-the-year) recently released that it has plans to release six new American Girl doll characters in the coming year with a focus on diversity and different interests. Among them are Gabriela McBride, the 2017 Girl of the Year, as well as Hawaiian Nanea and Tenney Grant, who is a rising Nashville music star. One of the most notable additions to American Girl's doll assortment will be Logan Everett, the brand's first-ever [boy doll](https://www.trendhunter.com/trends/role-model-series). According to American Girl, Logan's character is a drummer who performs with Tenney Grant and has his own set of drums. With the introduction of Logan, American Girl says: "We're hopeful Logan will appeal to both girls and boys." Mattel, which owns American Girl, got an incredible response from consumers after introducing a [more diverse selection of Barbie dolls](https://www.trendhunter.com/trends/autistic-barbie). Considering that a boy character has been requested by American Girl fans for years, Logan is bound to be a hit. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 66% | Activity: 43% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What Makes This Trend Stand Out - **Diverse Doll Characters:** Creating dolls with diverse backgrounds and interests to cater to a wider range of consumers. - **Gender-neutral Toys:** Breaking traditional gender stereotypes by introducing boy dolls to a predominantly girl-focused toy market. - **Inclusive Representation:** Providing representation for marginalized groups and promoting inclusivity in the doll industry. ### Sectors Adopting This - **Toy Manufacturing:** Developing and producing diverse dolls to meet the changing preferences of consumers. - **Entertainment:** Creating content and media to support and expand the stories and interests of diverse dolls. - **Marketing and Advertising:** Developing inclusive marketing strategies to appeal to a wider audience and promote diversity in doll sales. ## Related on Trend Hunter - [Storytelling Snowboarding Dolls](https://www.trendhunter.com/trends/2022-american-girl.md) - [Inspiring Entreprenurial Dolls](https://www.trendhunter.com/trends/american-girl-2025-girl-of-the-year.md) - [Virtual Doll-Focused Metaverses](https://www.trendhunter.com/trends/american-girl-1.md) - [Representation-Focused Toy Dolls](https://www.trendhunter.com/trends/laverne-cox-1.md) - [Modern 1920s Dolls](https://www.trendhunter.com/trends/american-girl-claudie-wells.md) - [Glamorous Collector Dolls](https://www.trendhunter.com/trends/barbie-by-american-girl.md) - [Nostalgic Twin Dolls](https://www.trendhunter.com/trends/american-girl-twin.md) - [Authentic Asian-American Dolls](https://www.trendhunter.com/trends/the-jilly-doll.md) - [Doll-Themed Bag Series](https://www.trendhunter.com/trends/state-bags-and-american-girl.md)