# American-Inspired Burger Series McDonald's Japan Introduces Delicious New American Deluxe Burgers By Amy Duong | Published 2018-11-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/american-deluxe References: [highsnobiety](https://www.highsnobiety.com/p/mcdonalds-japan-america-burgers/) & [mcdonalds.co.jp](http://www.mcdonalds.co.jp/campaign/american_deluxe/) [McDonald's](https://www.trendhunter.com/trends/square-burgers) Japan recently unveiled its line of American Deluxe Burger series, which is comprised of delectable sandwiches made with an American influence. The limited-edition selection draws direct inspiration from Idaho and Texas specifically. The [Texas burger](https://www.trendhunter.com/trends/bacon-wrangler-double) this year features fried onions, two bacon slices, a beef patty, and two melted cheddar slices in a [three-bun stack](https://www.trendhunter.com/trends/big-shack-burger), complete with barbeque sauce as a nod to the state. The 2018 Idaho burger highlights the hash brown incorporation as a nod to the state known as the 'potato country.' It is accompanied by a beef patty, onion, bacon, garlic, cheddar sauce, and black pepper sauce. Notably, the American Deluxe burger series includes a breakfast sandwich for both states as well, including a pork sausage in place of the beef patty. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 18% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **American-inspired Burger Series:** Opportunity for fast food chains to create limited-edition burger series inspired by different regions or countries. - **Delectable Sandwiches:** Opportunity for restaurants to offer sandwiches with unique and flavorful combinations. - **Limited-edition Selections:** Opportunity for businesses to create exclusive and time-limited product offerings to generate buzz and increase customer demand. ### Where This Applies - **Fast Food Chains:** Opportunity for fast food chains to innovate and introduce new burger series with regional influences. - **Restaurants:** Opportunity for restaurants to experiment with new ingredients and flavors to create signature sandwiches. - **Food and Beverage:** Opportunity for food and beverage companies to create limited-edition products that cater to specific tastes and preferences. ## Related on Trend Hunter - [NYC-Inspired QSR Burger Menus](https://www.trendhunter.com/trends/new-york-burgers.md) - [Regionally Inspired Burgers](https://www.trendhunter.com/trends/otona-no-gotouchi-teriyaki-burgers.md) - [Creamy Crispy QSR Burgers](https://www.trendhunter.com/trends/chunky-potato-beef-creamy-jalapeno-burger.md) - [Tourism-Inspired Burgers](https://www.trendhunter.com/trends/square-burgers.md) - [Hawaiian-Inspired QSR Menus](https://www.trendhunter.com/trends/hawaiian-burgers.md) - [Flavorful European Burger Lineups](https://www.trendhunter.com/trends/european-burgers.md) - [Western-Inspired QSR Burgers](https://www.trendhunter.com/trends/wild-west-burgers.md) - [Localized QSR Burgers](https://www.trendhunter.com/trends/mcdonalds-taiwan.md) - [Celebratory Manga QSR Burgers](https://www.trendhunter.com/trends/mcdonalds-japan-evangelion-burgers.md)