# Ethical Bean-to-Bar Chocolates Ambrosia Pastry Makes Fair Trade Chocolate from Scratch By Mary Van Puymbroeck | Published 2017-04-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ambrosia-chocolate References: [ambrosiapastry](https://ambrosiapastry.com/chocolate/) [Ambrosia](https://www.trendhunter.com/trends/ambrosia-gingerbread-custard) Pastry is taking on the [artisanal chocolate world](https://www.trendhunter.com/trends/beyond-good) with its Ambrosia chocolate line. Based in Waterloo, Ontario, the company sources [fair trade beans](https://www.trendhunter.com/trends/cannabisinfused-fair-trade-chocolate) from around the world, and uses those beans to make a bar with a totally unique flavor profile. There are currently eight offerings in the Ambrosia chocolate line, each defined by its country of origin and cacao percentage. The range currently begins with its lightest option, a 45% milk chocolate with Nicaraguan beans, to its richest, a 75% dark chocolate with beans from the Dominican Republic. With options like these, consumers are sure to find a bar that they can't resist. Ambrosia chocolate retails for $8 a bar, making it both an ethical and affordable product that satisfies one's sweet tooth. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Fair Trade Cocoa:** Disruptive innovation opportunity: Explore partnerships with cocoa farmers in different countries to expand the range of fair trade cocoa options and create unique flavor profiles. - **Premium Artisanal Chocolate:** Disruptive innovation opportunity: Experiment with different cacao percentages and flavor combinations to create new and enticing offerings in the premium artisanal chocolate market. - **Ethical Consumerism:** Disruptive innovation opportunity: Develop marketing strategies that highlight the ethical and affordable aspects of Ambrosia's fair trade and reasonably priced chocolates to attract conscious consumers. ### Industries Being Reshaped - **Chocolate Manufacturing:** Disruptive innovation opportunity: Implement sustainable and transparent supply chain practices to cater to an increasingly eco-conscious market and gain a competitive edge in the chocolate manufacturing industry. - **Fair Trade Products:** Disruptive innovation opportunity: Collaborate with other fair trade brands to create a wider range of fair trade products that cater to various consumer preferences and increase awareness of ethical consumption. - **Confectionery Retail:** Disruptive innovation opportunity: Introduce personalized chocolate bars and unique flavor experiences in confectionery retail settings to attract and engage customers seeking exclusive and high-quality chocolate products. ## Related on Trend Hunter - [Heirloom Cocoa Bean Chocolates](https://www.trendhunter.com/trends/beyond-good-microbatch-collection.md) - [Ethical Chocolate Bars](https://www.trendhunter.com/trends/up-up-ethical-chocolate-bars.md) - [Madagascar-Sourced Ingredient Chocolates](https://www.trendhunter.com/trends/smallbatch-chocolate-bars.md) - [Ethical Hot Cocoa Mixes](https://www.trendhunter.com/trends/luxury-hot-chocolate-collection.md) - [Truffle-Stuffed Chocolate Bars](https://www.trendhunter.com/trends/alter-ecos-truffle-thins.md) - [Fine Art-Covered Chocolates](https://www.trendhunter.com/trends/m-cacao-artbars.md) - [Traceable Cocoa Candy Bars](https://www.trendhunter.com/trends/biscuit-caramel-chocolate-bar.md) - [Mezcal-Paired Artisanal Chocolates](https://www.trendhunter.com/trends/fairtrade-chocolate.md) - [Premium Organic Chocolate](https://www.trendhunter.com/trends/green-blacks.md)