# Truffle-Infused Maple Syrups Sabatino Tartufi Combines Sweet Amber Maple Syrup and Earthy Truffles By Laura McQuarrie | Published 2018-05-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/amber-maple-syrup References: [sabatinotruffles](https://www.sabatinotruffles.com/collections/truffle-condiments/products/maple-syrup-4-5-oz) Amber maple syrup is known to have a stronger flavor than its golden counterpart, as well as a richer maple flavor that makes it ideal for adding to foods. Sabatino Tartufi's Truffle-Infused Maple Syrup builds off of the sweet and subtle flavors of [amber maple syrup](https://www.trendhunter.com/trends/maple-butter-spread) with [earthy summer truffles](https://www.trendhunter.com/trends/all-things-butter-truffle), creating a luxurious reimagining of a familiar tabletop condiment. As the brand suggests, the infused maple syrup makes a perfect addition to everything from porridge and meats to vegetables and mixed drinks. Many maple syrup producers are now helping consumers to see the condiment beyond pancakes, waffles and the breakfast category. Beyond unique ingredient infusions, some other examples of this movement can be seen in [smoked and savory maple syrup products](https://www.trendhunter.com/trends/the-groovy-food-company-syrup). ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 6% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Flavored Maple Syrups:** There is an opportunity to innovate in the market by creating a variety of flavored maple syrups, such as truffle-infused or savory options. - **Expanding Use of Maple Syrup:** Exploring and promoting the use of maple syrup beyond traditional breakfast foods opens up new possibilities for the condiment in savory dishes and mixed drinks. - **Unique Ingredient Infusions:** Incorporating unique and unexpected ingredients into maple syrup, like truffles or smoked flavors, presents a disruptive innovation opportunity in the condiment industry. ### Where This Applies - **Food and Beverage:** The food and beverage industry can meet the demand for flavored and infused maple syrups by developing new products and recipes. - **Hospitality:** Restaurants and hotels can capitalize on the trend by incorporating truffle-infused or other flavored maple syrups into their menu offerings. - **Specialty Food Retail:** Specialty food stores can curate a selection of unique ingredient-infused maple syrups to cater to the evolving tastes and preferences of consumers. ## Related on Trend Hunter - [Maple-Infused Spicy Sauces](https://www.trendhunter.com/trends/chili-infused-maple-syrup-trio.md) - [Maple Syrup-Infused Butters](https://www.trendhunter.com/trends/butter-with-brown-sugar-maple-syrup.md) - [Cannabis-Flavored Maple Syrups](https://www.trendhunter.com/trends/barrel-aged-maple-syrup.md) - [Mushroom-Infused Maple Syrups](https://www.trendhunter.com/trends/canadian-maple-syrup.md) - [Accessible International Maple Syrups](https://www.trendhunter.com/trends/organic-maple-syrups.md) - [Maple Syrup-Flavored Sodas](https://www.trendhunter.com/trends/canadian-maple-syrup-soda.md) - [Value-Conscious Pancake Syrups](https://www.trendhunter.com/trends/maple-crest-pancake-syrup.md) - [Versatile Maple-Infused Vinaigrettes](https://www.trendhunter.com/trends/organic-maple-vinaigrette-dressing.md) - [Maple Syrup-Infused Stouts](https://www.trendhunter.com/trends/seasonal-stout.md)