# Rundown Hipster Shoots The Amanda by Josefine Cervero Photoshoot is Raw and Revealing By Corinne Guirgis | Published 2011-06-21 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/amanda-by-josefine-cervero References: [touchpuppet](http://www.touchpuppet.com/2011/06/17/amanda-by-josefina-cervero/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [josefinacervero](http://www.josefinacervero.com/women.html) This photo series of model Amanda by Josefine Cervero epitomizes hipster photography with its choice of model setting and styling. Amanda, who has worked with Cervero before, has a raw and distinctive look that is perfect for this genre of photoshoot, and Cervero's lens knows just what to do with her. The shoot takes place in a rundown building which adds to the raw, raunchy vibe it gives off, but the most striking part of the photos has to be the styling. With a bright red cape that complements the destroyed white hallways and Amanda's pale complexion, sexy thigh-climbing socks, garter belts and boustiers, the clothing choices are a perfect fit for this provocative shoot, not to mention her accessories and makeup which only a few could pull off. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 86% | Activity: 68% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Key Themes Behind This Trend - **Raw Photography:** There are opportunities for businesses to disrupt the photography industry by creating a demand for more natural and unprocessed photographs. - **Alternative Styling:** Companies can innovate the fashion industry by promoting alternative styles that differ from the conventional norms. - **Rundown Aesthetic:** There is potential for companies to capitalize on the trendy demand for rundown aesthetics by designing products and experiences that match the vibe. ### Where This Applies - **Photography:** There is an opportunity for disruptive innovation in the photography industry by creating new/unique styles like raw photography. - **Fashion:** There is an opportunity for businesses to disrupt the fashion industry by introducing unconventional alternative styles to the market. - **Interior Design:** Companies in the interior design industry can capitalize on this aesthetic trend by designing and marketing spaces that match the rundown aesthetic trend. ## Related on Trend Hunter - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Hipster Era Photography Books](https://www.trendhunter.com/trends/the-cobrasnake-y2ks-archive.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Timelessly Charming Fashion Collections](https://www.trendhunter.com/trends/mi-amor-collection.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Model-Off-Duty Essentials](https://www.trendhunter.com/trends/modeloffduty-essentials.md)