# Beauty Brand Supplements Avon's AM Protect and PM Restore Support the Health of Skin, Hair & Nails By Laura McQuarrie | Published 2018-03-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/am-protect-and-pm-restore References: [hellogiggles](https://hellogiggles.com/beauty/beauty-products-tools/15-bomb-ass-beauty-products-launched-week-la-mer-essie-nail-polish-urban-decay-palette/) & [avon](https://www.avon.com/product/espira-beauty-inside-out-system-59936) In addition to making a range of makeup, skincare, bath, fragrance and hair products, Avon is now venturing into the world of [beauty supplements](https://www.trendhunter.com/trends/nourished-products) with its newly launched AM Protect and PM Restore Espira Beauty Inside & Out System. The daytime and nighttime supplements are meant to be used together as part of a complete system to support the health of the hair, nails and skin. While the gluten-free, vegetarian AM Protect tablets are antioxidant-rich and help to protect the skin from sun exposure, PM Restore is a powdered product that's packed into single-serve pouches, which can be mixed into drinks. This pink citrus-flavored product is said to restore, repair and rebuild within the body by [stimulating the production of collagen](https://www.trendhunter.com/trends/gnc-premier-collagen). A number of brands like Avon are launching their own supplement lines to support consumers who want to approach their health, wellness and beauty from the inside out. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 8% | Activity: 51% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Beauty Supplements:** The rise of beauty supplements presents an opportunity for brands to provide innovative products that support holistic wellness. - **Inside-out Approach:** The trend of approaching health, wellness, and beauty from the inside out opens avenues for brands to create integrated and comprehensive product lines. - **Single-serve Solutions:** The popularity of single-serve pouches in beauty supplements empowers brands to offer convenient and customizable dosage options for consumers. ### Where This Applies - **Beauty and Personal Care:** The beauty and personal care industry can tap into the rising demand for beauty supplements by diversifying their product offerings and incorporating health-focused solutions. - **Nutraceuticals:** The nutraceutical industry can explore disruptive innovation opportunities by developing advanced beauty supplement formulations that provide specific targeted benefits for consumers. - **Packaging and Dispensing:** The packaging and dispensing industry has the potential to revolutionize the beauty supplement market by creating innovative and sustainable single-serve packaging solutions. ## Related on Trend Hunter - [Two-Step Nighttime Supplements](https://www.trendhunter.com/trends/nighttime-supplement.md) - [Comprehensive Beauty Support Supplements](https://www.trendhunter.com/trends/beauty-support-supplement.md) - [Skin Longevity Systems](https://www.trendhunter.com/trends/timebeam-beauty.md) - [Edible Retinol Supplements](https://www.trendhunter.com/trends/amorepacific1.md) - [Retinol Skincare Supplements](https://www.trendhunter.com/trends/retinol-soft-gels.md) - [Inner Beauty-Focused Supplements](https://www.trendhunter.com/trends/aors-orthosil.md) - [Design-Forward Supplement Packaging](https://www.trendhunter.com/trends/supplement-packaging1.md) - [Aesthetic Wellness Supplements](https://www.trendhunter.com/trends/sakara-supplements.md) - [Ingestible Liquid Collagen Supplements](https://www.trendhunter.com/trends/revive-collagen.md)