# Social Good Menstruation Apps
Always and Thrive Global Tackle Period Poverty with 'Always You'

By Laura McQuarrie | Published 2021-08-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/always-and-thrive-global
References: [businesswire](https://www.businesswire.com/news/home/20210818005196/en) & [alwaysyouapp](https://alwaysyouapp.com/)

Period care brand Always and Thrive Global recently launched the Always You period tracker and wellness app for quickly keeping tabs on cycles, improving holistic well-being and fighting period poverty. Just by registering and engaging with the app, users support the donation of period products to help the campaign to #EndPeriodPoverty through partners like Feeding America.

Some of the core features on the app include tracking capabilities for symptoms, products, flow, moods and more. Users can even earn points for tracking events such as periods and bladder leaks, and these donation points add up over time to make an impact. With science-backed content from Thrive Global, Always You app users benefit from many ways to support not just their physical well-being but their mental well-being as well.