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# Light-Washed Streetwear Editorials
Alvin Kean Wong's Hustle Bustle Story is Youthfully Styled

By Jana Pijak | Published 2014-08-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/alvin-kean-wong
References: [malemodelscene.net](http://www.malemodelscene.net/editorial/hustle-bustle-ft-tomas-fuentes-wilson-alvin-kean-wong/) & [imkean](http://imkean.com)

Alvin Kean Wong captures Tomas Fuentes Wilson in this color-lit image series that highlights a range of eye-catching streetwear looks. Entitled "Hustle Bustle", the fashion story features youthful styling that is curated by Chen Yue Yu.

The stylist dresses his model muse in pieces from Ashley Isham. The designer's latest [menswear collection](https://www.trendhunter.com/trends/luxury-menswear-campaign) is featured in the editorial and consists of embroidered varsity jackets, floral print tops and [studded backpack accessories](https://www.trendhunter.com/trends/at-the-edge-of-time) that leave an edgy style impression. The streetwear looks embody an eclectically elegant air and fuse feminine and masculine inspirations together.

Fashion direction for Alvin Kean Wong's "Hustle Bustle" editorial is courtesy of Sally Teo who works alongside the New York based fashion photographer to bring his creative vision to life.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 49% | Activity: 51% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Light-washed Streetwear:** Opportunity for brands to explore light-washed streetwear styles in their collections, combining youthful and edgy elements.

### Who This Affects Most

- **Fashion:** Fashion brands can incorporate light-washed streetwear looks in their collections to appeal to a youthful and trend-focused audience.

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