# Collegiate-Themed Summer Streetwear PICANTE Presents its Alumni Collection for SS23 By Amy Duong | Published 2023-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alumni-collection References: [hypebeast](https://hypebeast.com/uk/2023/5/picante-alumni-collection-release-info) & [picante.shop](https://www.picante.shop/) London-based streetwear imprint [PICANTE](https://www.trendhunter.com/trends/crisp-w6) presents its latest capsule designed for the Spring/Summer 2023 season with the new Alumni collection. It is inspired by [collegiate themes](https://www.trendhunter.com/trends/mountain-ivy) and it stars Danny Lomas and Professor Green in the new campaign. They are seen wearing the most favorable items in the capsule and the design is influenced by [retro themes](https://www.trendhunter.com/trends/hollywood-breakfast-club) that bring forth a nostalgic element. The iconic Arch hoodie is seen in the colorway options of Navy, Grey Marl, and a faded Red -- all of these are detailed with cracked branding to give them a vintage look. Other items in the capsule include knitwear with bottoms to match and raglan sweaters with reversible designs -- the entire capsule is set to drop online on May 26th. Image Credit: Reece James Morrison, [hypebeast](https://hypebeast.com/uk/2023/5/picante-alumni-collection-release-info), [picante.shop](https://www.picante.shop/) ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 50% | Activity: 14% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Collegiate-themed Streetwear:** The popularity of collegiate themes in streetwear offers an opportunity for disruptive innovation in the fashion industry to create unique designs that appeal to a wider audience. - **Retro-inspired Design:** The influence of retro themes in fashion offers an opportunity for disruptive innovation in the textile industry to create new, sustainable materials that mimic vintage fabrics. - **Reversible Designs:** The trend of reversible designs in streetwear offers an opportunity for disruptive innovation in the clothing industry to create versatile and sustainable products that reduce waste. ### Where This Applies - **Fashion:** The collegiate-themed streetwear trend offers an opportunity for disruptive innovation in the fashion industry to create new designs and sustainable fabrics. - **Textile:** The popularity of retro-inspired fashion offers an opportunity for disruptive innovation in the textile industry to create new sustainable materials inspired by vintage fabrics. - **Clothing:** The trend of reversible designs in streetwear offers an opportunity for disruptive innovation in the clothing industry to create versatile and sustainable products and reduce waste. ## Related on Trend Hunter - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md) - [Festive Lifestyle Streetwear Capsules](https://www.trendhunter.com/trends/autonomy-collection-3.md) - [Stylish Urban Picnic Apparel](https://www.trendhunter.com/trends/picnic-collection.md) - [Heritage Countryside Sportswear](https://www.trendhunter.com/trends/pal-sporting-goods-2.md) - [College-Inspired Footwear Capsules](https://www.trendhunter.com/trends/collegiate-footwear-collection.md) - [Vintage Campus Fashion](https://www.trendhunter.com/trends/hollywood-breakfast-club.md) - [Vibrant Spring Streetwear Capsules](https://www.trendhunter.com/trends/corteiz-7.md) - [Nostalgic Spring-Ready Fashion Capsules](https://www.trendhunter.com/trends/gelato-games.md)