# Adjustable Aluminium Coat Racks Choose Where You Want Your Hooks on This Multifunctional Coat Rack By Allen Taylor | Published 2014-03-31 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/aluminium-coat-racks References: [dezeen](http://www.dezeen.com/2014/03/27/beam-coat-rack-by-big-game-for-hay-to-be-exhibited-in-milan/) & [big-game.ch](http://www.big-game.ch/) Swiss studio Big-Game made a product that is a combination of an aluminium coat rack and a [picture ledge](https://www.trendhunter.com/trends/ledge-shelf). The BEAM coat rack is adjustable and allows the user to slide as many, or as few [coat hooks](https://www.trendhunter.com/trends/multi-hanger) as needed onto the support beam. The hooks can slide so you can space them how you want to. The metal beam can also be used to store or display this items like [magazines, pictures or your mail](https://www.trendhunter.com/trends/skola). The BEAM coat rack will be introduced by the Danish brand Hay during Milan's design week. The designers said, "We found it useful to be able to slide the hooks on the metal beam wherever you need them." You're able to choose between a 60 or 90-centimeter length for the aluminium profile and the hooks are made from solid ash. The hooks can be purchased separately and they come in red, green, gray and natural ash. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 67% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Adjustable Coat Racks:** The trend of adjustable coat racks offers a disruptive opportunity to create tailorable storage solutions. - **Multi-functional Furniture:** The trend of creating multi-functional furniture allows for a disruptive opportunity to create versatile and space-saving products. - **Personalized Storage:** The trend of personalized storage offers a disruptive opportunity to create customizable products that can adapt to the user's specific needs. ### Industries Being Reshaped - **Furniture Design:** Furniture design can take advantage of the trend of adjustable coat racks to create versatile and customizable products. - **Home Decor:** Home decor companies can leverage the trend of multi-functional furniture to create products that offer both practical and aesthetic value. - **Interior Design:** Interior design companies can incorporate the trend of personalized storage to create unique and tailored solutions for their clients. ## Related on Trend Hunter - [Convertible Coat Racks](https://www.trendhunter.com/trends/walking-coat-rack.md) - [Vertical Coat Racks](https://www.trendhunter.com/trends/the-bugle.md) - [Open-Concept Clothing Racks](https://www.trendhunter.com/trends/bauhutte-clothes-hanger-rack.md) - [Wall-Mounted Wall Rack](https://www.trendhunter.com/trends/velto.md) - [Sporty Climbing-Inspired Hangers](https://www.trendhunter.com/trends/grip-hanger.md) - [Storage-Equipped Restaurant Chairs](https://www.trendhunter.com/trends/rack-chair.md) - [Chinese Character-Shaped Coat Racks](https://www.trendhunter.com/trends/resting-coat-rack.md) - [Geometrically Shaped Hanger Concepts](https://www.trendhunter.com/trends/triangle-hanger.md) - [Modular Beam-Themed Furniture](https://www.trendhunter.com/trends/beam-collection.md)