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# Surveillance Video Souvenirs
Alton Towers 'YourDay' Program Sells You DVD of Personalized CCTV Foo

By Marissa Brassfield | Published 2009-03-02 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/alton-towers-yourday
References: [boingboing.net](http://www.boingboing.net/2009/02/28/amusement-park-offer.html) & [yourdayataltontowers](http://www.yourdayataltontowers.com/index.html)

The Alton Towers theme park in the UK has implemented an unusual souvenir to its arsenal--[personalized footage](https://www.trendhunter.com/trends/yearreflect) of you during your visit. With the 'YourDay' program, you take a [free RFID wristband](https://www.trendhunter.com/trends/surveillance-products) and enjoy your visit. As you go on rides, wait in line or pause for a snack, [surveillance footage](https://www.trendhunter.com/trends/sainsburys-and-facewatch) is captured of you and your party.

When you're ready to leave, you can then buy a DVD of 'YourDay' footage. In case any privacy flags are going off in your head--as they did in mine--this is what the Alton Towers website has to say about the footage: "We delete any unclaimed footage at the end of your visit so, if you don&#146;t buy your personalised DVD before you leave, the moment will be gone forever."

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 42% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### Why This Trend Is Growing

- **Personalized Surveillance:** Opportunity to offer personalized footage of customers captured through surveillance technology as a unique and customizable souvenir.
- **RFID Wristband Souvenirs:** Potential for theme parks and entertainment venues to offer RFID wristbands that capture personalized data and create customized souvenirs for visitors.
- **Privacy and Ethics in Surveillance:** Growing importance of addressing privacy concerns and ethical considerations when implementing surveillance technology for commercial purposes.

### Industries Being Reshaped

- **Theme Parks:** Opportunity for theme parks to enhance the visitor experience by offering personalized surveillance footage as a memorable souvenir.
- **Entertainment:** Potential for the entertainment industry to leverage surveillance technology and RFID wristbands to create unique and personalized souvenirs for customers.
- **Surveillance Technology:** Increasing demand for surveillance technology solutions that prioritize privacy and ethical considerations, especially in commercial settings.

## Related on Trend Hunter

- [Checkout-Free Theme Park Stores](https://www.trendhunter.com/trends/legoland-1.md)
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