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# Accessible Art Investment Apps
The 'Otis' Alternative Investment App Offers Partial Art Ownership

By Michael Hemsworth | Published 2019-07-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/alternative-investment-app
References: [coolmaterial](https://coolmaterial.com/media/otis-lets-you-invest-in-a-portion-of-famous-art-sneakers-and-collectibles/) & [withotis](https://withotis.com/)

Investing in artwork is traditionally reserved for those who have the funds on hand to make the high-end purchase, but this is something the 'Otis' alternative investment app aims to disrupt. The platform works by acquiring artwork, sneakers and other high-end collectibles and breaking their value down into smaller shares that are then made available to investors. This enables consumers to make investments as small as $25 towards a work of art that would otherwise be out of their price range to purchase outright.

The 'Otis' alternative investment app could help to diversify a consumer's investment portfolio and help them to gain entry into the [world of art collecting](https://www.trendhunter.com/trends/art-spoon) without the need for ample funds to do so. All the pieces that 'Otis' purchases are kept in a museum-quality storage facility when they aren't being displayed at exhibits around the world.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 43% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Credit Crunch](https://www.trendhunter.com/creditcrunch)

## Key Themes

### Key Themes Behind This Trend

- **Art Investment Democratization:** The 'Otis' app disrupts traditional art investment by allowing consumers to invest in artwork with smaller shares, making it accessible to a wider audience.
- **Fractional Ownership Platforms:** Platforms like 'Otis' create opportunities for disruptive innovation in fractional ownership of high-end collectibles, making it easier for investors to diversify their portfolio.
- **Accessible Investment Apps:** The emergence of apps like 'Otis' presents a disruptive innovation opportunity to democratize investments by allowing consumers to invest in assets they previously may not have had access to.

### Where This Applies

- **Fintech:** The 'Otis' app's alternative investment model has the potential to disrupt traditional financial services and democratize investments in art and collectibles.
- **Art Market:** The 'Otis' app disrupts the traditional art market by introducing a new way for investors to purchase fractional shares of high-end artwork.
- **Collectibles Market:** Platforms like 'Otis' have the potential to disrupt the collectibles market by allowing investors to own fractional shares of high-end collectibles, diversifying their investment opportunities.

## Related on Trend Hunter

- [Mobile Artwork Purchasing Platforms](https://www.trendhunter.com/trends/cohart-platform.md)
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- [Secure Gold Investment Apps](https://www.trendhunter.com/trends/oropocket-app.md)
- [Low-Cost Investment Apps](https://www.trendhunter.com/trends/lowcost-investment-app.md)
- [Community-Centric Investment Apps](https://www.trendhunter.com/trends/communitycentric-investment-app.md)
- [AR-Enabled Art Apps](https://www.trendhunter.com/trends/cupixel.md)
