# Passover Candy Houses These Matzoh-Made Houses are Creative Alternative Holiday Treats By Brandon Bastaldo | Published 2013-03-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/alternative-holiday-treats References: [buzzfeed](http://www.buzzfeed.com/arielknutson/the-matzoh-house-is-the-new-gingerbread-house) Don't worry if you’ve never been a fan of [holiday-themed gingerbread houses](https://www.trendhunter.com/trends/gingerbread-house-kit) because these Matzoh houses are alternative holiday treats that are the ideal answer for anyone looking to seriously diversify their annual festivities. Matzoh, or traditionally Matzah, is a flat, unleavened bread traditionally eaten by those celebrating the week-long [Passover holiday](https://www.trendhunter.com/trends/kosher-for-passover-products). For the needs of our alternative party treats however, the use of Matzoh is ingenious. That’s because Matzoh is the perfect material to use in lieu of the heavy and sometimes fragile gingerbread that makes [candy house construction](https://www.trendhunter.com/trends/festive-cookie-kit) a frustrating, patience-testing experience. By using the hard, crunchy Matzoh as the foundation and wall for your candy structure, you can spend more time planning the swirly, eye catching decorations for your new confectionery abode. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 70% | Activity: 17% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Matzoh Candy Houses:** Using Matzoh in place of gingerbread for candy houses presents an opportunity for alternative holiday treats. - **Passover-themed Party Treats:** Expanding the use of Matzoh for Passover-themed party treats presents a new avenue for diversifying the annual festivities. - **Non-gingerbread Confectionary Abodes:** Finding alternatives to gingerbread for candy house construction opens up opportunities for creating unique and exciting confectionary creations. ### Sectors Adopting This - **Food and Beverage:** Using Matzoh in candy house construction presents opportunities for expanding seasonal treats in the food and beverage industry. - **Event Planning:** Creating alternative party treats for Passover-themed events creates opportunities for event planners to expand their services and offerings. - **Holiday Decor:** Incorporating Matzoh into candy house construction allows for innovative holiday decor options in the retail and home decor industries. ## Related on Trend Hunter - [Chocolaty Passover Matzo Treats](https://www.trendhunter.com/trends/manischewitz-matzo.md) - [Unconventional Gingerbread Houses](https://www.trendhunter.com/trends/unconventional-holiday-houses.md) - [DIY Pretzel Cabins](https://www.trendhunter.com/trends/snyders-pretzel-cabins.md) - [Haunted Gingerbread Houses](https://www.trendhunter.com/trends/haunted-gingerbread.md) - [Edible Pastry Homes](https://www.trendhunter.com/trends/poptarts-gingerbread-lodge.md) - [Festive Meat-Made Holiday Houses](https://www.trendhunter.com/trends/charcuterie-chalet-kit.md) - [Chocolate-Dipped Matzo Chips](https://www.trendhunter.com/trends/chocolate-dipped-matzo-chips.md) - [Edible Pastry Holiday Homes](https://www.trendhunter.com/trends/pastry-holiday-homes.md) - [Modernist Gingerbread Houses](https://www.trendhunter.com/trends/gingerbread-dreamhouse.md)