# Palm Springs-Inspired Pieces The Alternative Apparel Spring 2012 Collection is Full of Bold Prints By Souzan Michael | Published 2011-11-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alternative-apparel-spring-2012 References: [highsnobette](http://www.highsnobette.com/news/2011/11/09/alternative-apparel-springsummer-2012/) & [contractdesign](http://www.contractdesign.com/impressions/industry-news/Alternative-Apparel-1964.shtml) The Alternative Apparel Spring 2012 collection has been dubbed an "Oasis of Color" and it is easy to see why. The label's Spring/Summer 2012 presentation took place during Los Angeles Fashion Week and is sure to be a hit in the City of Angels, which is known for its laid-back, bright style. Styled by Laura Urbinati, the line featured sun-bleached hues, [vibrant colors and bold patterns](https://www.trendhunter.com/trends/vowels-1), making it the [ultimate summer wardrobe](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit). Some of the bolder pieces include asymmetrical maxi skirts, mesh tank tops and high-waisted mini skirts in bright shades. The men's pieces in the Alternative Apparel Spring 2012 are a little less out there and feature [classic t-shirts and shorts combos](https://www.trendhunter.com/trends/tangerine-palisade). The brand is also set to launch a nautical-inspired collection of bags and accessories, so make sure to keep an eye out for that. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 62% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Bold Prints:** Opportunity for textile and fashion industries to create unique and eye-catching designs. - **Laid-back Style:** Opportunity for retail and lifestyle industries to cater to the demand for relaxed and comfortable fashion choices. - **Nautical-inspired:** Opportunity for accessories and travel industries to offer maritime-themed products and experiences. ### Industries Being Reshaped - **Textile Industry:** Opportunity for textile manufacturers to produce fabrics with bold and vibrant prints. - **Fashion Industry:** Opportunity for fashion designers to incorporate bold prints and laid-back style into their collections. - **Retail Industry:** Opportunity for retailers to provide customers with a wide range of laid-back and nautical-inspired fashion choices. ## Related on Trend Hunter - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Transitional Spring Collections](https://www.trendhunter.com/trends/splendid-srping-2025.md) - [Utility-Inspired Apparel Lines](https://www.trendhunter.com/trends/khakis.md) - [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md) - [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Tranquil Spring Apparel](https://www.trendhunter.com/trends/livms-soul-place-series.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md)