# Honest Chocolate Alter Eco Americas Sells Fair Trade Products, Connects Customers and Farmers By Bianca | Published 2012-02-09 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/alter-eco-americas References: [altereco-usa](http://www.altereco-usa.com/main.php) If you live in North America and frequent healthfood stores (and grocery stores with organic sections), you may have already come across [Alter Eco](https://www.trendhunter.com/trends/truffle-chocolate-bar) Americas products. They sell [Fair Trade chocolate bars](https://www.trendhunter.com/trends/kabalagala-clusters), an assortment of quinoa (from red to rainbow), jasmine rice, unrefined ground cane sugar and organic hearts of palm. “We are a team of fair trade visionaries and food-loving explorers on a mission to connect you to our farmers and their honest foods," the Alter Eco Americas website says. Their site is not only informative about their products, but also transparent when it comes to where the products come from and who the farmers are. For example, they share the methods used by the 400 Alter Trade Foundation farmers in the Phillippines who make their cane sugar. In addition to focusing on sustainability and fair wages for farmers, Alter Eco also has a carbon emissions offset program, making them a triple bottom line company. **Contact Information** Alter Eco [website](http://www.altereco-usa.com/main.php) Alter Eco on [Twitter](https://twitter.com/#!/@AlterEcoSF) Alter Eco on [Facebook](http://www.facebook.com/AlterEcoSF) ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 46% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What Makes This Trend Stand Out - **Fair Trade Products:** Disruptive innovation opportunity: Create a platform that connects consumers directly with fair trade farmers, providing transparency and traceability. - **Sustainability:** Disruptive innovation opportunity: Develop eco-friendly packaging solutions for food products that reduce carbon emissions. - **Triple Bottom Line:** Disruptive innovation opportunity: Introduce a business model that focuses on social, environmental, and financial sustainability. ### Sectors Adopting This - **Healthfood Stores:** Disruptive innovation opportunity: Utilize technology to enhance the shopping experience in healthfood stores, providing customers with information about the products' origin and impact. - **Organic Food:** Disruptive innovation opportunity: Implement blockchain technology to create a transparent supply chain for organic food, ensuring authenticity and ethical practices. - **Food Packaging:** Disruptive innovation opportunity: Develop sustainable packaging materials and solutions for the food industry, reducing waste and ecological impact. ## Related on Trend Hunter - [Truffle Chocolate Bars](https://www.trendhunter.com/trends/truffle-chocolate-bar.md) - [Eco-Friendly Chocolate Advent Calendars](https://www.trendhunter.com/trends/alter-eco-advent-calendar.md) - [Ethical Chocolate Bars](https://www.trendhunter.com/trends/up-up-ethical-chocolate-bars.md) - [Cocoa-Free Chocolate Alternatives](https://www.trendhunter.com/trends/win-win-cocoa-free-chocolate.md) - [Climate-Neutral Organic Granolas](https://www.trendhunter.com/trends/organic-granolas.md) - [Fair Trade Chocolate Bites](https://www.trendhunter.com/trends/littl-bits.md) - [Fair Wage-Supporting V-Day Campaigns](https://www.trendhunter.com/trends/cocoamitment-campaign.md) - [Heirloom Cocoa Bean Chocolates](https://www.trendhunter.com/trends/beyond-good-microbatch-collection.md) - [Ethical Hot Cocoa Mixes](https://www.trendhunter.com/trends/luxury-hot-chocolate-collection.md)