# Literal Packaging Alphabetical Milk Carton By Ayman | Published 2008-09-30 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/alphabetical-milk-packaging References: [visualadvice](http://visualadvice.com/?p=50) Elsa’s fantastic packaging cluster got me pumped up about adding more [innovative packaging](https://www.trendhunter.com/trends/thoughtful-packaging) to Trend Hunter’s library, and I think this creative design ranks up there with the best of them. Milk Packaging by designers Julien De Repentigny and Gabriel Lefebvre offer a unique take on the design of [milk cartons](https://www.trendhunter.com/trends/tetra-brik-aseptic) by having the package formed like as an [alphabetical representation](https://www.trendhunter.com/trends/good-to-read) of the product itself. You do not have to wonder if this is milk or juice, one look at the cartoon spells it out for you. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 77% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Creative Packaging:** Exploring unique and innovative designs for packaging products. - **Visual Communication:** Using visual cues to clearly convey product information. - **Product Representation:** Designing product packaging that visually represents the contents. ### Where This Applies - **Food and Beverage Packaging:** Utilizing creative packaging designs in the food and beverage industry. - **Graphic Design:** Applying visual communication principles in the field of graphic design. - **Package Design:** Innovating packaging designs to visually represent the product inside. ## Related on Trend Hunter - [Ergonomic Eco-Friendly Drink Packaging](https://www.trendhunter.com/trends/tetra-prisma-aseptic-300-edge.md) - [Carton-Packaged Milk Vodkas](https://www.trendhunter.com/trends/black-cow-pure-milk-vodka.md) - [Comic Strip Milk Bottles](https://www.trendhunter.com/trends/seki-milk.md) - [Adorable Cat Milk Cartons](https://www.trendhunter.com/trends/adorable-blue-cat.md) - [Vintage Dairy-Inspired Packaging](https://www.trendhunter.com/trends/cabot-triple-cream.md) - [Employee-Designed Milk Cartons](https://www.trendhunter.com/trends/everyday-milk.md) - [Reformed Yogurt Packagings](https://www.trendhunter.com/trends/nomadic-greiner-packaging.md) - [Rebranded Protein Milkshakes](https://www.trendhunter.com/trends/vibrant-packaging-design.md) - [Accessible Cooler Packaging](https://www.trendhunter.com/trends/vodka-soda-sunset.md)