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# Asian Craft Beer Bars
Singapore's Almost Famous Spotlights Independent Asian Brewers

By Jana Pijak | Published 2020-10-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/almost-famous
References: [lifestyleasia](https://www.lifestyleasia.com/sg/directory/singapore/food-drink/drinks/almost-famous/) & [almostfamous.sg](https://almostfamous.sg/menu)

Singapore's [Almost Famous](https://www.trendhunter.com/trends/almost-friday) is a craft beer bar spotlighting beers from independent Asian breweries. These include [Pasteur Street Brewing Company](https://www.trendhunter.com/trends/electronic-mosquito-repellent) from Ho Chi Minh and [Young Master Brewery](https://www.trendhunter.com/trends/young-henrys-1) from Hong Kong among others.

Targeting craft beer lovers looking to taste rare and region-specific brews, Almost Famous offers "16 beers on tap from popular breweries locally and beyond." The bar's beer selection is carefully curated and consists of craft beers that are meant to act as an introduction to more experimental flavors and a smaller selection of robustly flavored options like hoppy IPAs and seasonal limited edition offerings.

Additionally, the bar is home to small bite-sized snack offerings ranging from favorites like fried chicken and fries to kailan vegetables.

Image Credit: Lifestyle Asia, Almost Famous

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 27% | Activity: 55% | Freshness: 9%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Rise of Independent Asian Breweries:** The increasing popularity of craft beer in Asia has paved the way for independent breweries to thrive, presenting opportunities for innovative brewing techniques and unique flavors.
- **Craft Beer Curated Experiences:** Craft beer bars are offering curated experiences for beer lovers, allowing them to explore a wide range of flavors and discover new breweries through carefully selected beer selections.
- **Regional and Experimental Flavors:** Craft beer bars are increasingly showcasing regional and experimental flavors, providing a platform for breweries to innovate and create distinctive taste experiences.

### Sectors Adopting This

- **Craft Beer:** Craft beer breweries can tap into the growing trend of highlighting regional flavors and offering curated beer experiences to attract a wider customer base.
- **Hospitality:** The hospitality industry can incorporate craft beer bars into their establishments to offer unique experiences and attract beer enthusiasts looking for rare and specialized brews.
- **Food and Beverage:** Craft beer bars can partner with food and beverage establishments to create curated beer and food pairing experiences, enhancing customer satisfaction and driving sales.

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