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# Lustrous Seaside Photoshoots
Eniko Mihalik Stars in a White Editorial for Allure Magazine May 2012

By Rebecca Byers | Published 2012-04-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/allure-magazine-may-2012
References: [fashionscansremastered.net](http://fashionscansremastered.net/2012/04/14/eniko-mihalik-allure-magazine-may-2012/)

Model Eniko Mihalik shows off the [coolest summer whites](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) in a chic [seaside editorial](https://www.trendhunter.com/trends/golden-hour-getaway-collection) from the Allure Magazine May 2012 issue. The 'Great Whites' photoshoot for the beauty magazine features a darling makeup and hair look that features [red lips](https://www.trendhunter.com/trends/il-pranzo-campaign) and a harsh 60s-inspired updo to match the all-white looks.

Eniko Mihalik was captured by the lens of Allure Magazine by photographer Regan Cameron. Eniko was styled for the 'Great Whites' photoshoot by fashion editor Paul Cavaco, who selected looks by the likes of Banana Republic, Dries Van Noten, Diane von Furstenberg, Michael Kors and Band of Outsiders.

The Allure Magazine May 2012 issue features quirky actress, musician and 'New Girl' star Zooey Deschanel on its cover.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 76% | Activity: 46% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Summer Whites:** Opportunity for fashion brands to create all-white collections for the summer season.
- **Seaside Photoshoots:** Disruptive innovation opportunity for photography studios to offer unique seaside photoshoot experiences.
- **60s-inspired Updo:** Potential for beauty salons to offer retro-inspired hairstyling services for customers.

### Who This Affects Most

- **Fashion:** Opportunity for fashion brands to capitalize on the trend of summer whites and create new clothing lines.
- **Photography:** Photography studios can tap into the demand for unique seaside photoshoot experiences and offer new packages.
- **Beauty:** Beauty salons can offer hairstyling services that cater to the demand for 60s-inspired updos.

## Related on Trend Hunter

- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)
- [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md)
- [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md)
- [All-White Tonal Holiday Apparel](https://www.trendhunter.com/trends/ibiza-whites.md)
- [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)
- [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md)
- [White-Tonal Bridal Swimwear](https://www.trendhunter.com/trends/hunza-g-1.md)
- [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md)
