# Single-Source Men's Cosmetics Above & Below is an All-Natural Skincare Solution for Men By Rebecca Byers | Published 2015-10-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/allnatural-skincare References: [lovelypackage](http://lovelypackage.com/above-below/) Above & Below is single-source, all-natural skincare solution for men boasting a regal visual branding scheme. Using biology-inspired motifs and a bold off-white and green color scheme, the Above & Below range appears futuristic and stylish thanks to its uniquely positioned packaging. Designed by Butcher & Butcher, the Above & Below range features a host of products made from a [single ingredient](https://www.trendhunter.com/trends/gen-z-males). Emphasizing purity and simplicity, the [men's skincare brand](https://www.trendhunter.com/trends/antiaging-skincare-set) is poised to turn heads thanks to its attention-commanding packaging in boxes inspired by wine boxes and flashy metallic silver pouches. The naturally derived line is an elegant, fuss-free solution to [male grooming needs](https://www.trendhunter.com/trends/chi-pour-homme) and is made from "100% extra virgin coconut oil sustainably sourced direct from organic Samoan farmers." Based in New Zealand, Above & Below is a brand of Gbenda-Charles. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 28% | Activity: 58% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Single-source Skincare:** The trend of single-source skincare solutions using one main ingredient could disrupt the men's cosmetics industry in terms of product differentiation and sustainability. - **All-natural Men's Cosmetics:** The trend of all-natural and organic skincare solutions specifically for men could disrupt the men's cosmetics industry and appeal to environmentally conscious consumers. - **Minimalist Packaging Design:** The trend of minimalist packaging designs, inspired by wine boxes and metallic pouches, could disrupt the packaging industry by creating a new standard of sleekness and sophistication. ### Sectors Adopting This - **Men's Cosmetics:** This industry could benefit from disruptive innovations such as single-source, all-natural, and sustainable skincare solutions marketed towards environmentally conscious and health-conscious male consumers. - **Organic Farming:** Organic farming is an industry that could benefit from this trend, as it creates new market opportunities for organic and sustainably sourced agricultural products. - **Packaging Design:** This industry could benefit from the trend of minimalist packaging designs and materials that cater to environmentally conscious and design-savvy consumers. ## Related on Trend Hunter - [Limited-Ingredient Skincare](https://www.trendhunter.com/trends/true-barrier-for-men.md) - [Elevated All-Natural Grooming Lines](https://www.trendhunter.com/trends/baz-and-co.md) - [Wisdom-Focused Skincare Packaging](https://www.trendhunter.com/trends/wise-personal-grooming.md) - [Beard-Focused Premium Grooming Brands](https://www.trendhunter.com/trends/premium-grooming-brand.md) - [Modern Men's Skincare Lines](https://www.trendhunter.com/trends/magnolia-league.md) - [Masculine Hybrid Skincare Ranges](https://www.trendhunter.com/trends/enhanse-mens-skincare.md) - [Men-Specific Skincare Products](https://www.trendhunter.com/trends/caldera-lab1.md) - [Masculine Refillable Soap Ranges](https://www.trendhunter.com/trends/bob-refillable-body-wash.md) - [Simplistic Skincare Essentials](https://www.trendhunter.com/trends/gen-z-males.md)