# Holistic All-in-One Hydrators Province Apothecary's New Product is the Ultimate Hydration Boost By Kalin Ned | Published 2022-03-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/allinone-hydrator References: [provinceapothecary](https://provinceapothecary.com/products/vital-nutrient-face-eye-balm) Holistic skincare and wellness brand [Province Apothecary](https://www.trendhunter.com/trends/seasonal-skincare1) recently released a new product that hit the shelves—an impressive all-in-one hydrator. Titled the "Vital Nutrient Face + Eye Balm," the formula boast a powerful blend of [antioxidant-rich oils](https://www.trendhunter.com/trends/antioxidant-face-mist) that work tirelessly to soften and moisturize dry skin and produce a healthy glowing complexion. As a result, Province Apothecary's all-in-one hydrator becomes especially important during the winter months when the weather is harsh on the skin. The Vital Nutrient Face + Eye Balm has a balmy texture. In addition to hydrating, the formula also reduces signs of aging on the face and around the eyes. Some key ingredients for this product include Bakuchiol (a plant-based alternative to retinol), Arjuna Extract, Tea Wax, Seabuckthorn Berry Oil, and Hyaluronic Acid. Image Credit: Province Apothecary ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 46% | Activity: 16% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **All-in-one Skincare:** Holistic skincare brand Province Apothecary's release of an all-in-one hydrator presents an opportunity for disruptive innovation in the skincare industry by streamlining skincare routines and reducing waste. - **Plant-based Alternatives:** The inclusion of Bakuchiol in Province Apothecary's Vital Nutrient Face + Eye Balm highlights a trend towards plant-based alternatives to traditional skincare ingredients, presenting opportunities for disruptive innovation in the beauty and wellness industries. - **Holistic Wellness:** With the inclusion of antioxidant-rich oils and natural ingredients in their all-in-one hydrator, Province Apothecary taps into a trend towards holistic wellness and presents opportunities for disruptive innovation in the wellness and skincare industries. ### Who This Affects Most - **Skincare:** Province Apothecary's release of an all-in-one hydrator presents opportunities for disruptive innovation in the skincare industry. - **Beauty:** The inclusion of plant-based alternative ingredients in Province Apothecary's Vital Nutrient Face + Eye Balm presents opportunities for disruptive innovation in the beauty industry. - **Wellness:** Province Apothecary's focus on natural and holistic ingredients in their all-in-one hydrator presents opportunities for disruptive innovation in the wellness industry. ## Related on Trend Hunter - [Holistic Summer Beauty Rituals](https://www.trendhunter.com/trends/seasonal-skincare1.md) - [Holistic Canadian Skincare](https://www.trendhunter.com/trends/lotus-aroma.md) - [High-Performance Skin Serums](https://www.trendhunter.com/trends/illuminating-radiant-vitamin-c-serum.md) - [Advanced Hydrating Serums](https://www.trendhunter.com/trends/advanced-hydrating-serum.md) - [Healthy Hydration Skincare](https://www.trendhunter.com/trends/hydration-collection.md) - [Premium Botanical Creams](https://www.trendhunter.com/trends/daily-glow-active-hydrator.md) - [Three-In-One Daily Skincare Products](https://www.trendhunter.com/trends/hydratone.md) - [Rich Intensive Face Oils](https://www.trendhunter.com/trends/intensive-face-oil.md) - [10-Minute Hydrating Masks](https://www.trendhunter.com/trends/h2oasis.md)