# Allergy-Friendly Flatbreads Daiya's New Products are Plant-Based and Allergen-Friendly By Laura McQuarrie | Published 2023-03-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/allergy-friendly-flatbreads References: [prnewswire](https://www.prnewswire.com/news-releases/daiyas-latest-plant-based-innovations-take-center-stage-at-natural-products-expo-west-2023-301762560.html) & [daiyafoods](http://www.daiyafoods.com/)  15 years ago, [Daiya](https://www.trendhunter.com/trends/new-vegan-pizza-recipe) was among the first to launch plant-based cheese and years later, the brand is still setting itself apart with the first plant-based and allergen-friendly flatbreads and chicken pizza in the frozen aisle. At Natural Products Expo West 2023, Daiya will be sharing the first look at its Plant-Based [Chick'n](https://www.trendhunter.com/trends/pea-wheat-plantbased-chickn), Smoked Bac'n, & Ranch Flatbread. This quick and easy meal option features new plant-based Chick'n shreds made from a wholesome combination of peas, oats and rice, plus smoked plant-based bac'n, tangy ranch and plant-powered mozzarella shreds all layered onto a crispy, gluten-free crust. Also at the trade show, the brand will be debuting its new Daiya BBQ Plant-Based Chick'n Thin Crust [Pizza](https://www.trendhunter.com/trends/buffalo-pizza) with a gluten-free crust and savory toppings, and hosting a Happy Hour for attendees. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 5% | Activity: 6% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Convenience Foods:** There is an opportunity for innovating plant-based convenience foods, such as flatbreads and pizzas, that cater to dietary restrictions. - **Allergen-friendly Frozen Meals:** There is a growing demand for frozen meal options that are allergen-friendly, such as gluten-free and dairy-free options. - **Pea Protein-based Products:** Pea protein is a versatile ingredient that can be used in various plant-based products, creating an opportunity for innovation. ### Where This Applies - **Plant-based Food Industry:** The plant-based food industry can continue to innovate and cater to various dietary restrictions, such as creating more allergen-friendly options. - **Frozen Food Industry:** The frozen food industry can explore and incorporate more plant-based and allergen-friendly options into their product lines. - **Pea Protein Ingredient Industry:** The pea protein ingredient industry can continue to innovate and develop new and unique plant-based products, such as those with chick'n shreds made from a combination of peas, oats, and rice. ## Related on Trend Hunter - [Allergen-Friendly Flatbreads](https://www.trendhunter.com/trends/plant-based-flatbread.md) - [Plant-Based Cheese Formulations](https://www.trendhunter.com/trends/new-vegan-pizza-recipe.md) - [Italian-Style Plant-Powered Cheeses](https://www.trendhunter.com/trends/italian-4-cheeze-style-blend.md) - [Chickpea-Based Cheese Alternatives](https://www.trendhunter.com/trends/cheeze-blocks.md) - [Spicy Free-From Pizzas](https://www.trendhunter.com/trends/diavola-pizza.md) - [Spice-Packed Alt Cheeses](https://www.trendhunter.com/trends/dairyfree-cheeses.md) - [Reformulated Plant-Based Cheeses](https://www.trendhunter.com/trends/daiya-blocks.md) - [Plant-Based Pizza Pop-Ups](https://www.trendhunter.com/trends/slice-club.md) - [Plant-Based Mediterranean Cheeses](https://www.trendhunter.com/trends/mediterraneaninspired-cheese-blocks.md)