# Allergy-Friendly Cookie Doughs Whoa Dough's Safe-to-Eat Cookie Dough is Vegan & Gluten-Free By Laura McQuarrie | Published 2023-06-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/allergy-friendly-cookie-dough References: [bakemag](https://www.bakemag.com/articles/17650-whoa-dough-to-launch-allergen-friendly-chocolate-chip-cookie-dough-at-summer-fancy-food-show) & [whoadough](https://www.whoadough.com/)  At the upcoming Summer Fancy Food Show, [Whoa Dough](https://www.trendhunter.com/trends/chocolate-chip-and-sugar-cookie-dough) will be adding an [allergy-friendly cookie dough](https://www.trendhunter.com/trends/every-body-eat-cookie-bites) to its lineup of better-for-you, [plant-based cookie dough bars](https://www.trendhunter.com/trends/dible-dough). The all-new Whoa Dough Chocolate Chip Cookie Dough meets the need for inclusive formulas that are free from common allergens like gluten, dairy, eggs and other ingredients, while also ensuring they are safe to consume raw, allowing individuals with dietary restrictions to enjoy the nostalgic pleasure of indulging in cookie dough without any worries or limitations. Whoa Dough Chocolate Chip Cookie Dough boasts just 90 calories and eight grams of sugar per serving, and it's certified gluten-free, vegan, egg-free, nut-free, soy-free, dairy-free, Non-GMO Project Verified and kosher. While safe to eat raw, this cookie dough can also be baked into nine chocolate cookies for a quick, sweet snack that's ready in minutes. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 16% | Activity: 35% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Allergy-friendly Foods:** Opportunity to create more allergy-friendly food options that are free from common allergens and suitable for individuals with dietary restrictions. - **Plant-based Alternatives:** Innovation potential in developing plant-based alternatives to traditional food products, meeting the growing demand for vegan and gluten-free options. - **Health-conscious Indulgences:** Potential for creating guilt-free indulgence products with low-calorie and low-sugar options, satisfying consumer desires for healthier treats. ### Where This Applies - **Food Manufacturing:** Opportunities for food manufacturers to expand their product lines by developing allergy-friendly and plant-based alternatives. - **Health Food Retail:** Retailers specializing in health food can capitalize on the trend by offering a variety of allergy-friendly and plant-based indulgence options. - **Food Delivery Services:** Disruptive innovation opportunity for food delivery services to offer allergy-friendly and plant-based options as part of their menus, catering to a wider customer base. ## Related on Trend Hunter - [Allergy-Friendly Cookie Doughs](https://www.trendhunter.com/trends/chocolate-chip-and-sugar-cookie-dough.md) - [vegan Ready-to-Bake Cookie Doughs](https://www.trendhunter.com/trends/readytobake-cookie-dough1.md) - [Clean-Ingredient Cookie Doughs](https://www.trendhunter.com/trends/doughy.md) - [Portable Edible Cookie Doughs](https://www.trendhunter.com/trends/whoa-dough.md) - [Cookie Dough Snack Bars](https://www.trendhunter.com/trends/whoa-dough-bars.md) - [Soft-Baked Free-From Cookies](https://www.trendhunter.com/trends/dark-chocolate-chip-cookies.md) - [Allergy-Safe Cookies](https://www.trendhunter.com/trends/allergysmart.md) - [Easy-to-Prepare Gluten-Free Cookies](https://www.trendhunter.com/trends/frozen-cookie-dough.md) - [Cookie Dough Snack Bars](https://www.trendhunter.com/trends/dible-dough.md)