# Smoked BBQ Brisket Sandwiches Birdcall Just Added an All-American BBQ Brisket Sandwich By Katherine Pendrill | Published 2024-07-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/allamerican-bbq-brisket-sandwich References: [qsrmagazine](https://www.qsrmagazine.com/news/birdcall-rolls-out-all-american-bbq-brisket-sandwich/)  The growing craft chicken chain [Birdcall](https://www.trendhunter.com/trends/crispy-chicken-shawarma) recently unveiled its new All-American BBQ brisket sandwich and new seasonal Avocado Caprese Salad. Perfectly timed with the Fourth of July, BirdCall's new All-American BBQ brisket sandwich celebrates American pride. The sandwich starts with Birdcall’s award-winning [buttermilk crispy chicken](https://www.trendhunter.com/trends/honey-bbq-chicken-sandwiches) topped with tender, sliced [smoked brisket](https://www.trendhunter.com/trends/mac-bowl), along with southern slaw and chipotle BBQ sauce, all served on a locally sourced brioche bun. Since the sandwich is made to order, customers can also customize it to match their specific tastes and dietary preferences. The new All-American BBQ brisket sandwich is officially available from July 3 to August 6, while the Avocado Caprese Salad is available until October from all Birdcall locations. You can enjoy both dishes in-store, through the drive-thru, or via online delivery. Image Credit: Birdcall ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 5% | Activity: 6% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Seasonal Menu Items:** Offering limited-time dishes like the All-American BBQ brisket sandwich creates a sense of urgency and exclusivity, driving consumer interest and demand. - **Customization Options:** Allowing customers to personalize their orders to fit dietary preferences or taste offers a tailored dining experience, enhancing customer satisfaction. - **Craft Food Chains:** As craft food chains like Birdcall expand their menu offerings, they innovate by integrating diverse and traditional flavors, attracting a wider customer base. ### Sectors Adopting This - **Fast-casual Dining:** The introduction of new, innovative menu items can drive customer engagement and improve brand loyalty in the competitive fast-casual dining industry. - **Food Customization Technology:** Emerging technologies that aid in seamless food customization can revolutionize the customer experience, making ordering more interactive and satisfying. - **Locally Sourced Food Products:** Incorporating locally sourced ingredients, such as Birdcall’s brioche bun, emphasizes sustainability and supports local economies, appealing to conscientious consumers. ## Related on Trend Hunter - [Jalapeño-Topped Brisket Sandwiches](https://www.trendhunter.com/trends/new-brisket-sandwich.md) - [Stone Fruit Brisket Sandwiches](https://www.trendhunter.com/trends/cherry-bbq-brisket-sandwich.md) - [Slow-Smoked Brisket Sandwiches](https://www.trendhunter.com/trends/bbq-brisket-melt.md) - [Tangy BBQ Sandwiches](https://www.trendhunter.com/trends/memphis-style-bbq-chicken-sandwich.md) - [Smoky BBQ QSR Sandwiches](https://www.trendhunter.com/trends/culvers.md) - [Barbecue Bourbon QSR Sandwiches](https://www.trendhunter.com/trends/arbys-bourbon-bbq.md) - [Fan-Favorite Brisket Sandwiches](https://www.trendhunter.com/trends/brisket-bacon-beef.md) - [Backyard Barbecue QSR Burgers](https://www.trendhunter.com/trends/bbq-brisket-whopper.md) - [Sweet BBQ Brisket Sandwiches](https://www.trendhunter.com/trends/kings-hawaiian-bbq-brisket-sandwich.md)