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# Black Poetry Photography
The Alla Kostromichova Bon Magazine Shoot is Both Retro and Modern

By Meghan Young | Published 2011-02-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/alla-kostromichova-bon
References: [fashionising](http://www.fashionising.com/pictures/b--Black-poetry-set-in-motion-6086.html) & [bonmagazine](http://www.bonmagazine.com/)

The Alla Kostromichova Bon magazine editorial named 'Black Poetry Set in Motion' is dark and captivating. Considering that it is full of movement as well as [black and white shots](https://www.trendhunter.com/trends/sonic-editions), it is definitely aptly named.

Photographed by Ben Weller, the Alla Kostromichova Bon magazine editorial will be part of the March 2011 issue. Filled with [dark, baggy fashion](https://www.trendhunter.com/trends/black-tag-collection), it seems to hark back to the 80s and early 90s while maintaining a modern aesthetic as well.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 80% | Activity: 84% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Dark Fashion Photography:** Businesses in the fashion industry can explore disruptive innovation opportunities in embracing edgier and moodier fashion photography styles, to stand out from traditional bright and cheerful imagery.
- **80s and 90s Retro Fashion Revival:** Businesses in the fashion industry can create disruptive innovation opportunities by reimagining retro fashion styles in a modern way, using contemporary fabrics, cuts, and accessories.
- **Black and White Fashion Photography:** Businesses in the fashion industry can consider disruptive innovation opportunities in black and white fashion photography and leverage the stark contrast to make a fashion statement.

### Who This Affects Most

- **Fashion Industry:** Fashion brands and publications can explore disruptive innovation opportunities in adopting edgier and moodier fashion photography styles while reimaging retro styles in a modern way.
- **Photography Industry:** Photography businesses can consider disruptive innovation opportunities in promoting dark fashion photography and experimenting with black and white fashion imagery.
- **Magazine Industry:** Magazine publishers and editors can create disruptive innovation opportunities by featuring more edgy-themed fashion editorial shoots to stand out from usual fashion magazine content.

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