# Contemporary Camo Catalogs The All Saints Spring/Summer 2012 Collection is Versatile By Jana Pijak | Published 2012-04-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/all-saints-spring-summer-2012 References: [thefashionisto](http://thefashionisto.com/ty-ogunkoya-for-allsaints-springsummer-2012/) & [allsaints](http://www.allsaints.com/) The All Saints Spring/Summer 2012 lookbook stars model Ty Ogunkoya. Carefree and casual, this menswear collection is both versatile and wearable. Showcasing a number of multi-functional pieces, Ty sports graphic tees, [simplistic silhouettes](https://www.trendhunter.com/trends/digawel-springsummer-2026) and understated statement patterns. Easy and elegant, this seasonal lookbook embraces layers, focusing on denim, leather and [khaki jackets](https://www.trendhunter.com/trends/khakis) as well as an abundance of varying pattern pairings. From pastel pants to subtle florals, this [summer-ready menswear](https://www.trendhunter.com/trends/marmot-1) line is sure to heat up the urban catwalk. Favorited by style-savvy fashionistos everywhere, the All Saints Spring/Summer 2012 collection is undeniably cool, infused with a youthful air. Highlighting short sleeves, soft knits and deconstructed fashions, this hipster wardrobe offers up a modern take on timeless classics. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 83% | Activity: 77% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Versatile Menswear:** Disruptive innovation opportunity: Create a line of menswear that offers multi-functional pieces and focuses on layering and understated statement patterns. - **Urban Catwalk:** Disruptive innovation opportunity: Develop a fashion event or platform that showcases urban-inspired designs and appeals to style-savvy individuals. - **Youthful Hipster Wardrobe:** Disruptive innovation opportunity: Design a clothing line that combines modern elements with timeless classics, catering to the fashion preferences of hipster consumers. ### Sectors Adopting This - **Fashion and Apparel:** Disruptive innovation opportunity: Introduce sustainable and eco-friendly materials into the fashion and apparel industry to meet the growing demand for ethical fashion. - **Retail and E-commerce:** Disruptive innovation opportunity: Create an online platform that allows customers to virtually try on clothes, enhancing the online shopping experience and reducing returns. - **Fashion Events and Exhibitions:** Disruptive innovation opportunity: Organize fashion events and exhibitions that feature emerging designers and unconventional fashion concepts, attracting a diverse audience. ## Related on Trend Hunter - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md) - [Utility-Inspired Apparel Lines](https://www.trendhunter.com/trends/khakis.md) - [Laid-Back Modernwear](https://www.trendhunter.com/trends/digawel-springsummer-2026.md) - [Artful Camo Fashion](https://www.trendhunter.com/trends/skylrk-camo.md) - [Spring-Ready Militaristic Streetwear](https://www.trendhunter.com/trends/alpha-industries-2.md) - [Spring-Centric Outerwear Collections](https://www.trendhunter.com/trends/namacheko-1.md) - [Versatile Summer-Ready Fashion](https://www.trendhunter.com/trends/marmot-1.md) - [Summer-Centric Lifestyle Fashion](https://www.trendhunter.com/trends/uniqlo-u-4.md)