# Chemical-Free Fragrances This 'No Chemicals' All-Natural Perfume is Free of Artificial Ingredients By Charlotte Joyce Kidd | Published 2015-11-02 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/all-natural-perfume References: [porhomme](http://porhomme.com/2015/10/couverture-and-the-garbstores-new-no-chemicals-fragrance-collection/) & [couvertureandthegarbstore](http://couvertureandthegarbstore.com/product/couverture-1/beauty-grooming-homeware/no-chemicals-perfume-oil-multi) This all-natural perfume by Couverture and The Garbstore contains absolutely no chemicals. The fragrance is actually called 'No Chemicals' to emphasize its eco-friendly, organic nature and set it apart from perfumes packed with chemicals and synthetic substances. As well as the all-natural perfume, the No Chemicals collection includes hand-poured candles and Japanese incense. The [unisex fragrance](https://www.trendhunter.com/trends/libre-fragrance) itself comes in two forms, roll-on and oil. The No Chemicals perfume contains the aromas of pink pepper, bergamot and ginger, combined with floral scents, [oriental cedar and sandalwood](https://www.trendhunter.com/trends/les-essences-de-diptyque). The fragrance is hand-blended in Paris. Modern consumers seek luxury products that don't damage the environment or put unnecessary excess chemicals into or onto their bodies. All-natural perfumes, soaps and hair care products have a larger market than ever. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 79% | Activity: 83% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Chemical-free Fragrances:** Opportunity for creating and marketing all-natural perfumes without artificial ingredients or chemicals. - **Eco-friendly Products:** Potential to develop a range of luxury eco-friendly products that are environmentally sustainable and free of harmful chemicals. - **Growing Demand for Natural Personal Care:** Disruptive innovation opportunity in producing natural perfumes, soaps, and hair care products to cater to the increasing consumer preference for chemical-free options. ### Industries Being Reshaped - **Beauty and Personal Care:** Innovations in chemical-free fragrances can drive growth in the beauty and personal care industry. - **Natural and Organic Products:** Natural and organic product companies can tap into the rising demand for chemical-free fragrances. - **Luxury Goods:** Luxury brands can differentiate themselves by offering high-end, chemical-free fragrances and personal care products. ## Related on Trend Hunter - [Clean Eau de Parfums](https://www.trendhunter.com/trends/beautycounter-fragrances.md) - [Water-Based Perfumes](https://www.trendhunter.com/trends/velvetvelo.md) - [Sheer Second-Skin Enhancers](https://www.trendhunter.com/trends/no-fragrance-fragrance.md) - [All-Natural Fragrance Collections](https://www.trendhunter.com/trends/arran-naturals.md) - [Microbiome-Friendly Fragrances](https://www.trendhunter.com/trends/state-of-change.md) - [All-Natural Air Care Products](https://www.trendhunter.com/trends/air-care-product.md) - [All-Natural Plant-Based Perfumes](https://www.trendhunter.com/trends/pure-plant-perfume-mist.md) - [Natural Scent-Paired Perfumes](https://www.trendhunter.com/trends/skylar-nude-skin.md) - [Skin-Caring Fragrance Balms](https://www.trendhunter.com/trends/the-anywhere-fragrance-by-noyz.md)