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# Entrepreneur-Celebrating Animated Shorts
Mailchimp's 'All in a Day's Work' Consists of Six Shorts

By Riley von Niessen | Published 2021-01-13 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/all-in-a-days-work
References: [vimeo](https://vimeo.com/498134203) & [mailchimp](https://mailchimp.com/presents/series/all-in-a-days-work/silicon-valley-legends/)

Email marketing company [Mailchimp](https://www.trendhunter.com/trends/mailchimp-agency) has joined forces with animation studio [Buck](https://www.trendhunter.com/trends/airbnb-1) and publisher It's Nice That to launch a series of [animated shorts](https://www.trendhunter.com/trends/jazz-cow) that comedically celebrate the entrepreneurial spirit, called 'All in a Day's Work.'

The series is available for viewing exclusively through Mailchimp, and includes a total of 12 episodes, all of which are just one to two minutes long. In each episode, Mailchimp highlights different challenges that entrepreneurs experience, whether they're a young company founder trying to maintain their concentration in their family home, a stressed designer trying to keep up with their parental duties, or a chef trying to maintain their motivation and reignite their passion for cooking.

In all, the shorts speak to the unique challenges entrepreneurs in all different industries face on their journeys, no matter where they're at.

Image Credit: Mailchimp / Nice That, BUCK

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 1% | Activity: 21% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business)

## Key Themes

### What Makes This Trend Stand Out

- **Entrepreneur-celebrating Animated Shorts:** The rise of branded animated shorts that celebrate niche audiences.
- **Short-form Video Content:** The appeal of short-form video content in delivering entertaining and educational entrepreneurial advice.
- **Branded Entertainment:** The increasing demand for branded entertainment catering to targeted demographics.

### Sectors Adopting This

- **Animation:** The animation industry offers opportunities to partner with brands and develop short-form video content.
- **Marketing and Advertising:** Marketing and advertising campaigns that utilize branded entertainment and short-form video content can be effective in targeting new audiences.
- **Media and Publishing:** Media and publishing institutions can develop branded entertainment campaigns and short-form video content to cater to specific target audiences.

## Related on Trend Hunter

- [Short Film-Inspired Ads](https://www.trendhunter.com/trends/the-underdogs.md)
- [Life Lesson Animated Cartoons](https://www.trendhunter.com/trends/veefriends-cartoons.md)
- [Comedic Gameshow Campaigns](https://www.trendhunter.com/trends/the-vibe-is-right.md)
- [Vacation Rental Campaigns](https://www.trendhunter.com/trends/airbnb-1.md)
- [Communication-Based Immersive Exhibitions](https://www.trendhunter.com/trends/email-is-dead.md)
- [Imaginative Fantasy-Inspired Campaigns](https://www.trendhunter.com/trends/canva-spotlights.md)
- [Entrepreneurial Platform Campaigns](https://www.trendhunter.com/trends/can-do-all-your-dos.md)
- [Amusing Work Platform Ads](https://www.trendhunter.com/trends/monday-platform.md)
- [Agency Marketing Tools](https://www.trendhunter.com/trends/mailchimp-agency.md)