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# Eclectic Dutch Coffee Bars
This Coffee Bar in Alkmaar Boasts a Warm, Refined Character

By Rebecca Byers | Published 2015-08-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/alkmaar
References: [retaildesignblog.net](http://retaildesignblog.net/2015/08/16/roast-cofee-bar-by-this-is-wat-alkmaar-the-netherlands/)

Located in the Dutch city of Alkmaar, Roast is an [eccentric, warm coffee bar](https://www.trendhunter.com/trends/caf-tondo) characterized by its classically romantic interior and eclectic wallpaper. Designed by THIS IS WAT, the stylish coffee bar was created on an impressively small budget and its decidedly non-hip character.

Designed with a view to subverting the conventionally hip coffee shop, Roast is oozing with authenticity thanks to its earnest approach to decorating. Main features that stand out in the understated space include a [classic granite bar](https://www.trendhunter.com/trends/blue-bottle-coffee-shinsaibashi) and delicate light fixtures made from [upcycled vases](https://www.trendhunter.com/trends/ironworks-caf). Given the conservative nature of Alkmaar, however, the caffeine hub may still seem a bit unorthodox.

The Alkmaar coffee bar was designed by THIS IS WAT with only a €15,000 budget.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 76% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Authentic Coffee Bars:** The trend of developing coffee bars with authentic and romantic interiors is on the rise and presents an opportunity for disrupting the traditional perception of a modern coffee bar.
- **Low Budget Design:** Designing coffee bars with limited budgets is becoming a trend that presents opportunities for innovation and creativity.
- **Upcycled Lighting:** Using creative and sustainable methods to create light fixtures, such as upcycling vases, is a trend that presents opportunities for environmentally-friendly innovations.

### Industries Being Reshaped

- **Hospitality:** The hospitality industry can capitalize on the trend of creating unique and authentic coffee bars that deviate from traditional design models.
- **Interior Design:** Interior designers can explore the trend of low budget design and upcycling to create sustainable, creative and affordable spaces.
- **Sustainability:** Sustainability experts and designers can explore the trend of using upcycled materials to create innovative and sustainable lighting designs.

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