# Kittens as Dish Rags Alka Seltzer: Hangover is Dangerous By Ayman | Published 2008-06-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/alka-seltzer-hangover References: [adsoftheworld](http://adsoftheworld.com/media/print/alka_seltzer_kitten?size=_original) Hangovers can be dangerous indeed! This [hilarious print ad](https://www.trendhunter.com/trends/jelly-roll-x-zevia) for **Alka Seltzer** shows you the danger of hangovers by showing a guy, who obviously had one too many the night before, using his kitten as a sponge to wash the dishes! I guess it’s not that bad as long as he does not use hot water, as the kitten will be clean and fresh by the time he finishes. The fun ad was created by PROVID ad agency in Kiev, Ukraine with creative directors Benoit Schmider & Kirill Chichkan, art director Sergey Kozhevnikov and photography by Andrey Chursin. Check out more ads showing what could happen when you [drink too much alcohol](https://www.trendhunter.com/trends/carls-jr-and-alix-earle). ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 56% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What's Driving This Trend - **Print Ads:** Opportunity to creatively showcase the dangers of alcohol consumption and promote products like Alka Seltzer as a remedy. - **Humorous Advertising:** Opportunity to use humor to engage audiences and deliver important messages about health and safety. - **Creative Marketing Techniques:** Opportunity to use unconventional and eye-catching visuals to grab attention and leave a lasting impression on consumers. ### Who This Affects Most - **Advertising and Marketing:** Opportunity for agencies and brands to create impactful campaigns using humor and creativity. - **Healthcare and Wellness:** Opportunity to promote health and wellness products, like Alka Seltzer, as a solution to common issues like hangovers. - **Photography and Design:** Opportunity for photographers and designers to develop visually compelling and memorable advertisements. ## Related on Trend Hunter - [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md) - [Humorous Pet Furniture Campaigns](https://www.trendhunter.com/trends/utsdd.md) - [70s-Style Cat Snack Ads](https://www.trendhunter.com/trends/creamy-purrrre.md) - [Adorable Cat Milk Cartons](https://www.trendhunter.com/trends/adorable-blue-cat.md) - [Anti-Hangover Drinks](https://www.trendhunter.com/trends/morning-fresh.md) - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Feline-Inspired Kitchenware](https://www.trendhunter.com/trends/balvi-meow-water-jug.md) - [Revolutionary Anti-Hangover Pills](https://www.trendhunter.com/trends/antihangover-pill.md) - [Bar Cart Mascots](https://www.trendhunter.com/trends/new-ad-series.md)