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# Curved Entertainment Smartphones
The Alienware Atlanta 01 Smartphone Works for VR and Much More

By Michael Hemsworth | Published 2017-08-04 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/alienware-atlanta-01
References: [yankodesign](http://www.yankodesign.com/2017/08/04/a-shapeshifting-smartphone/)

It's anyones guess what smartphone design will look like in the near future, which is what makes the [Alienware](https://www.trendhunter.com/trends/alienware-aw3423dw) Atlanta 01 smartphone such a winner when it comes to imagining beyond existing borders. The smartphone starts with a curved display that is positioned in order to be ideal for VR utilization, while the ergonomic design of the sides of the device ensure it's comfortable for holding for extended periods. This will come as welcome news to avid smartphone users who find existing devices too sleek and slippery to hold onto for extended gaming or browsing sessions.

The Alienware Atlanta 01 smartphone is the design work of Abhishek Yenji and also boasts AlienFX game light system in order to further enhance customization capabilities.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 67% | Activity: 70% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Curved Displays:** Opportunity for creating smartphones with curved displays that are optimized for VR utilization.
- **Ergonomic Design:** Opportunity for developing smartphones with ergonomic designs that prioritize comfort during extended usage.
- **Customization Capabilities:** Opportunity for incorporating personalized customization features, such as the AlienFX game light system, in smartphones.

### Where This Applies

- **Smartphone Manufacturing:** Disruptive innovation opportunity for smartphone manufacturers to explore curved display technologies for VR and focus on ergonomic designs.
- **Virtual Reality (VR):** Opportunity for VR developers to create immersive experiences specifically tailored for curved smartphones with ergonomic designs.
- **Personalization and Customization:** Disruptive innovation opportunity for companies specializing in customization technologies to collaborate with smartphone manufacturers and enhance user personalization features.

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