# Wonderland Fashionista Shoots 'Alice' from Momchil Hristov is Fashion-Focused By Michael Hines | Published 2010-03-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alice-from-momchil-hristov References: [behance.net](http://www.behance.net/Gallery/Alice/456301) & [behance.net](http://www.behance.net/monokul) I think Alice is trying to jump from Wonderland to [the runway](https://www.trendhunter.com/trends/contemporary-femininity) in 'Alice' from Momchil Hristov. Alice is clearly over the whole Wonderland scene. And she should! I've known Alice for awhile and trust me, she has never looked hotter. 'Alice' from Momchil Hristov retains the classic themes of [Alice in Wonderland](https://www.trendhunter.com/trends/michaels-alices-adventures-collection) while still remaining [colorful and stylish](https://www.trendhunter.com/trends/wild-rose-sparrow). Looks like the rabbit hole just got a whole lot more stylish. No jeans and sneakers allowed anymore. Looks like I'm outta luck. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 100% | Activity: 97% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Fashion-focused:** Opportunity to create fashion collections inspired by iconic literature characters. - **Colorful and Stylish:** Opportunity to design vibrant and fashion-forward clothing lines. - **Iconic Themes:** Opportunity to incorporate recognizable themes into fashion designs. ### Sectors Adopting This - **Fashion:** Opportunity for fashion designers to create unique and imaginative collections inspired by literature. - **Entertainment:** Opportunity for entertainment companies to collaborate with fashion brands to create merchandise based on popular characters. - **Retail:** Opportunity for retail businesses to tap into the demand for fashion items with iconic and literary themes. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Whimsical Harlequin-Patterned Décor Collections](https://www.trendhunter.com/trends/alices-adventures-collection.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Whimsically Designed Hotel Interiors](https://www.trendhunter.com/trends/cowley-manor-experimental.md)