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# Sustainable Algae-Based Labels
Waiākea is the First to Print Labels with Algae-Based Ink

By Katherine Pendrill | Published 2026-04-08 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/algaebased-ink
References: [packagingdive](https://www.packagingdive.com/news/waiakea-hawaiian-volcanic-beverages-sustainability-algae-based-ink/813799/) & [actega](https://www.actega.com/emea/en/brands/actexact/uv-black-algae-ink.html)

![Sustainable Algae-Based Labels](https://cdn.trendhunterstatic.com/thumbs/607/algaebased-ink.jpeg)

The small batch coffee and bottled water company Waiākea Hawaiian Volcanic Beverages is looking to make its packaging more sustainable by using algae-based ink.

No stranger to eco-friendly innovation, Waiākea was the first beverage company to use 100% postconsumer recycled plastic back in 2012. Now, the brand is marking another first by becoming the first to print labels with algae-based ink. The sustainable ink took four years to develop and was created in partnership with [Living Ink Technologies](https://www.trendhunter.com/trends/ebay-and-this-is-beauty), Actega, and [NextGen Label Group](https://www.trendhunter.com/trends/collaborative-reuse-project). ACTExact UV Black Algae Ink is a much more sustainable ink option because traditional carbon black-based ink is derived from petroleum. According to Waiākea, if all black pigment were replaced with the algae-based ink, it would be the same effect as taking 25 million cars off the road.

Image Credit: Wai?kea

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 51% | Activity: 60% | Freshness: 71%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Algae-based Materials:** A shift toward algae-derived raw materials is enabling low-carbon alternatives to petroleum-based pigments and polymers, offering a new feedstock for sustainable product components.
- **Sustainable Packaging Inks:** Growing demand for eco-friendly labeling is accelerating development of bio-based inks that reduce lifecycle emissions and reshape sourcing for printing supplies.
- **Bio-based Supply Chains:** Integration of biological inputs like algae into supply networks is creating opportunities for vertically integrated producers and localized material sourcing models.

### Industries Being Reshaped

- **Beverage Packaging:** Bottled drink brands adopting algae-based labels can lower packaging carbon footprints and differentiate on sustainability credentials in a crowded market.
- **Printing and Labeling:** Label manufacturers switching to bio-derived inks are positioned to disrupt commodity pricing and regulatory compliance dynamics within the print supply chain.
- **Cosmetics and Personal Care:** Personal care companies using algae-based pigments and containers could create cleaner ingredient narratives and reduce dependence on petrochemical-derived packaging.

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