# Bearded Gentleman Editorials Alexandre Schuster is Expertly Groomed in This Elegant Editorial By Jana Pijak | Published 2016-01-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alexandre-schuster References: [theones2watch](http://theones2watch.com/features/gosee/milan/25529/) & [instagram](https://www.instagram.com/alexandreschuster76/) Alexandre Schuster pulls off a [full beard](https://www.trendhunter.com/trends/the-beard-hedger) in an editorial feature for online magazine The Ones 2 Watch. Represented by I Love Models Management in Milan, Schuster rejects a clean-cut look and instead embraces [grooming](https://www.trendhunter.com/trends/harrys-beard-care) that embodies an old world aesthetic. Made famous by fashion icons like Toronto's Fashion Santa -- model Paul Mason -- a fully [bearded facial hair aesthetic](https://www.trendhunter.com/trends/beard-in-a-box) is here to stay. Alexandre Schuster channels a rugged gentleman in this editorial for The Ones 2 Watch and is captured by photographer Paolo Simi. Based in Belgium, the model shares some fun facts with the magazine including his childhood dream of becoming a motorcycle cop and his love for Justin Bieber's 'What Do You Mean' hit. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 82% | Activity: 55% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Rugged Facial Hair Aesthetic:** There is a growing trend towards embracing a fully bearded facial hair aesthetic, as seen in this editorial featuring Alexandre Schuster. - **Old World Grooming:** The editorial showcases a grooming style that embodies an old world aesthetic, presenting an opportunity for businesses to cater to this niche market. - **Fashion Icons' Influence:** Fashion icons like Toronto's Fashion Santa have popularized the trend of fully bearded facial hair, indicating potential disruption in the fashion and grooming industries. ### Who This Affects Most - **Fashion:** The fashion industry may experience disruption as more individuals embrace the fully bearded facial hair aesthetic. - **Grooming:** The grooming industry has an opportunity to create products and services tailored to the old world aesthetic showcased in this editorial. - **Photography:** Photographers and artists can explore and feature the trend of fully bearded facial hair in their work, offering new perspectives and creative opportunities. ## Related on Trend Hunter - [Beard-Focused Premium Grooming Brands](https://www.trendhunter.com/trends/premium-grooming-brand.md) - [Botanical Men's Grooming Products](https://www.trendhunter.com/trends/face-and-beard-care.md) - [Social Good Beard Contests](https://www.trendhunter.com/trends/benevolent-beards-contest.md) - [Hilarious Male Grooming Ads](https://www.trendhunter.com/trends/manscaped-and-pete-davidson.md) - [Men's Grooming Holiday Sets](https://www.trendhunter.com/trends/mens-grooming-holiday-sets.md) - [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Authentic Men-Targeted Campaigns](https://www.trendhunter.com/trends/mentargeted-campaign.md) - [Hair-Lifting Electric Shavers](https://www.trendhunter.com/trends/philips-series-9-pro-electric-shaver.md)