# Washed-Out Fashion Photos The Alexandra Tretter Amica Italy September 2010 Spread Goes Bright By Zoe Badley | Published 2010-08-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alexandra-tretter-amica-italy References: [fashionising](http://www.fashionising.com/pictures/s--Alexandra-Tretter-Amica-Italy-September-2010-7635-1.html) & [amica.de](http://www.amica.de/) You'd think that a magazine editorial that's entitled 'Color' would be exploding with hues and vibrancy, but the Alexandra Tretter Amica Italy September 2010 spread is almost the complete opposite. Shot by photographer Jean-François Lepage, the spread features the talented Alexandra Tretter in clothing which makes her milky skin appear almost transparent. This actually works to the spread's advantage because every color stands out in a truly unique way. Be sure to check out the gallery for a better look at the editorial. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 93% | Activity: 80% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Translucent Fashion:** Opportunity to create clothing that enhances the wearer's skin tone and creates a unique visual effect. - **Minimalistic Photography:** Chance to explore photography styles that focus on minimalism and understated beauty. - **Contrasting Color Palette:** Potential for utilizing contrasting colors to make each individual shade pop and create visual interest. ### Who This Affects Most - **Fashion:** Opportunity for fashion designers to experiment with translucent materials and create unique visual effects. - **Photography:** Opportunity for photographers to explore minimalistic styles and focus on understated beauty in their shoots. - **Graphic Design:** Opportunity to use contrasting colors in designs to create visually striking and attention-grabbing visuals. ## Related on Trend Hunter - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md)