# Cheeky Cushions Alexandra Ferguson Recycled Pillows Proclaim "Let's Make Out" By Marissa Brassfield | Published 2009-11-20 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/alexandra-ferguson-recycled-pillows References: [etsy](http://www.etsy.com/view_listing.php?listing_id=33475192) It's easy to make the eco choice when these Alexandra Ferguson recycled pillows that suggest "Let's Make Out" are an option. These cheeky cushions are made from super-soft felt that is in turn made from 100% post-consumer recycled water bottles. Alexandra Ferguson says that it takes about 10 recycled bottles for a pound of felt, so each pillow recycles about 4 bottles of water. Check out more images of these ecotastic Alexandra Ferguson recycled pillows above, and keep clicking for more [fun pillows for your home](https://www.trendhunter.com/trends/comforting-pillow). ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 10% | Activity: 44% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Homeware:** Companies can disrupt old industries by introducing sustainable and recycled materials for home decor and furnishings. - **Upcycled Fashion:** Designers can capitalize on this trend by creating fashion pieces with recycled materials, reducing textile waste and carbon footprint in the fashion industry. - **Humorous Sustainability:** Companies can disrupt the perception of eco-friendliness as boring or preachy by incorporating humor and cheekiness in their sustainability branding. ### Where This Applies - **Home Decor and Furnishings:** Companies can innovate by producing eco-friendly homeware products using recycled materials, providing consumers with sustainable options for home decorating. - **Fashion and Textile:** Designers can create upcycled fashion pieces from recycled materials, reducing textile waste and promoting sustainable fashion practices. - **Advertising and Marketing:** Businesses can disrupt traditional marketing practices by incorporating humor and cheeky messaging in their sustainability branding, creating a new approach to eco-friendly messaging. ## Related on Trend Hunter - [Handcrafted Rustic Pillow Covers](https://www.trendhunter.com/trends/pillow-cover.md) - [Sustainable Plush Comforters](https://www.trendhunter.com/trends/organic-cotton-puff-comforter.md) - [Upcycled Designer Pillows](https://www.trendhunter.com/trends/kara.md) - [Opulent Floral Decor](https://www.trendhunter.com/trends/house-of-hackney.md) - [Exuberant Love-Inspired Pillows](https://www.trendhunter.com/trends/laura-dro-designs.md) - [Thoughtful Home Accessories Shops](https://www.trendhunter.com/trends/home-accessories-shop.md) - [Chic Recycled Waste Chairs](https://www.trendhunter.com/trends/xox-chair.md) - [Emotive Plush Sunflower Pillows](https://www.trendhunter.com/trends/talking-terps.md) - [Fuzzy Oversized Neck Pillows](https://www.trendhunter.com/trends/buffy-nook-pillow.md)