# Newsworthy Accessories Newsprint Becomes Alexandra Cassaniti's Material of Choice By Shelby Lee Walsh | Published 2009-08-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alexandra-cassaniti References: [nylonmag](http://www.nylonmag.com/?section=article&parid=3490) & [alexandracassaniti](http://alexandracassaniti.com/index.php) Alexandra Cassaniti knows that it's not what you make, but rather how you make it. The California designer has built an empire of rabid cult followers with her extremely [unique clothing](https://www.trendhunter.com/trends/highdive) made out of some of the most unlikely mediums. Her most recent material of choice? Newsprint. Alexandra Cassaniti's collection of accessories shown in the above gallery all share black and white headlines scrawled across the surface of [tote bags, backpacks, travel sacks](https://www.trendhunter.com/trends/sidney-byron), and more. The [hand screened accessories](https://www.trendhunter.com/trends/casetify-martina-calvi-collection) are one-of-a-kind, making them a must-have item for gals who love original style. There is no better way to read the Los Angeles Times than off Alexandra Cassaniti's newsworthy collection. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 25% | Activity: 8% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Repurposed Materials:** Designers are finding innovative ways to turn unlikely items into chic accessories. - **Sustainable Fashion:** The use of recycled materials in fashion decreases waste and offers an eco-friendly alternative. - **Customization:** One-of-a-kind accessories are becoming increasingly sought-after as consumers seek unique style. ### Industries Being Reshaped - **Fashion:** The fashion industry can benefit from embracing sustainable design and utilizing unexpected materials. - **Media:** Collaborations between designers and media outlets can lead to creative use of newsprint and other materials. - **Retail:** Retailers can offer more personalized and unique products by partnering with designers like Alexandra Cassaniti who create custom accessories. ## Related on Trend Hunter - [Playful Limited-Edition Travel Accessories](https://www.trendhunter.com/trends/neely-chloe.md) - [Avant-Garde Handbag Designs](https://www.trendhunter.com/trends/hanifa.md) - [Tattered Fabric-Heavy Accessories](https://www.trendhunter.com/trends/our-legacy-1.md) - [Sustainably-Focused Experimental Fashion](https://www.trendhunter.com/trends/upcycled-fashion-collection.md) - [Charming Hair Accessories](https://www.trendhunter.com/trends/clementine-grove.md) - [Coffee Grounds-Made Home Accessories](https://www.trendhunter.com/trends/coffee-grounds-as-material.md) - [Character-Driven Fashion Newsletters](https://www.trendhunter.com/trends/the-realgirl.md) - [Airline Safety Equipment Accessories](https://www.trendhunter.com/trends/upcycled-life-vests.md) - [Colorful Textile Pet Accessories](https://www.trendhunter.com/trends/probapaws.md)