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# Angst-Ridden Advertisements
The Latest Alexander Wang Steven Klein Campaign is Full of Attitude

By Jordy E | Published 2015-07-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/alexander-wang-steven-klein
References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2015/07/anna-binx-hanne-isabella-lexi-molly-and.html) & [alexanderwang](http://www.alexanderwang.com)

The latest Alexander Wang Steven Klein advertisements showcase the angst-ridden sides of models Anna Ewers, Binx Walton and Lexi Boling. Klein photographed each one of the featured women with exceptional attention to drama, hence the aggressive, long faces displayed in each image.

Stylist Karl Templer worked alongside Klein in his capture of [highly emotional snapshots](https://www.trendhunter.com/trends/alessandro-micheles). Templer added to the captivating nature of this [Fall/Winter 2015/2016 series](https://www.trendhunter.com/trends/auteur-studios-fall-2025) with sheer skirts, thick outerwear and a selection of tight, form-fitting pants.

Hair expert Anthony Turner added his own brand of expertise to this production with long, tousled tresses. Many of the messy hairdos hung loosely at the front of downcast faces, adding grungy vibes to this [Alexander Wang campaign](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam).

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 70% | Activity: 15% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Angst-ridden Advertisements:** Opportunity to create emotionally charged ad campaigns that tap into the feelings of the target audience.

### Industries Being Reshaped

- **Fashion:** Innovative clothing brands can use the concept of angst-ridden advertisements to create unique and edgy marketing campaigns.

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