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# Fashionable Tech Totes (UPDATE)
The Alexander Wang Samsung Galaxy Bag is Finally Available

By Nicole Ballantyne-Choo | Published 2013-08-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/alexander-wang-samsung-galaxy
References: [gizmodiva](http://gizmodiva.com/fashion/alexander-wang-samsung-wallie-gym-sack.php) & [nydailynews](http://www.nydailynews.com/life-style/fashion/alexander-wang-launches-bag-samsung-article-1.1431793)

Back in February 2013 the Alexander Wang Samsung Galaxy collaboration was born. Now, the [fashionable tech bag](https://www.trendhunter.com/trends/casetify-6) that people have been waiting for will finally be available on Alexander Wang's website starting August 22, 2013. The tote is known as the 'Wallie' and it's a [gym bag](https://www.trendhunter.com/trends/built-for-athletes-tote-bag) made from lambskin and complete with a drawstring.

To make this bag possible and extremely authentic, the talented designer asked friends, photographers and stylists who are all Samsung Galaxy users to create doodles on their phones. He then combined doodles as inspiration to create the bag's look.

Alexander Wang shares, "This collaboration is a great example of how technology and style can come together in an unexpected but really meaningful way," as proceeds from the sales will go to the Art Start charity, funding art programs for kids.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 33% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Fashion-tech Collaboration:** The cross-pollination between fashion and technology creates innovative products such as the Alexander Wang Samsung Galaxy Bag.
- **Smartphone-integrated Accessories:** Increasing interest in fashion and tech partnerships is leading designers to create fashionable accessories compatible with smartphones.
- **Sustainable and Ethical Fashion Tech:** Consumers' demand for sustainable and ethical fashion encourages designers to create trendy and useful tech totes with eco-friendly materials.

### Where This Applies

- **Fashion Industry:** The fashion industry can collaborate with tech companies, such as Samsung, to create innovative fashion accessories.
- **Technology Industry:** Tech companies can partner with fashion designers to combine style with technological functionality.
- **Charity Industry:** Charitable associations can benefit from fashion-tech merchandise collaborations through collecting proceeds from sales.

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