# Masked Ice Queen Runways The Alexander Mcqueen Fall 2012 Paris Fashion Week Display is Polar By Jordy E | Published 2012-07-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alexander-mcqueen-fall-2012 References: [mode.newslicious.net](http://www.mode.newslicious.net/2012/03/paris-fashion-week-alexander-mcqueen.html) & [alexandermcqueen](http://www.alexandermcqueen.com/alexandermcqueen/en_US) The Alexander McQueen Fall 2012 collection is more winter themed than anything else. A couture assortment of black, cream, red and violet-hued furs and capes were streamed throughout the latest Paris Fashion Week show, most of which were finished with [puffy knee-high boots](https://www.trendhunter.com/trends/high-winter). Much can be expected of an [Alexander McQueen runway production](https://www.trendhunter.com/trends/mcqueen-holiday-2024). The British label focuses on classic bespoke tailoring, drawing in clients world renowned clients such as Prince Charles and Mikhail Gorbachev. This presentation furthers the brands critically acclaimed reputation, only it has done do this time via a series of translucent goggles. The dark masks spanned along a considerable portion of models faces, giving off a coy, incognito Alexander McQueen-endorsed feel. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 58% | Activity: 58% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Winter Themed Couture:** Opportunity for fashion brands to incorporate winter-themed collections and fur accessories into their runways. - **Translucent Face Masks:** Opportunity for beauty brands to design innovative and stylish translucent face masks for daily use and special events. - **Puffy Knee-high Boots:** Opportunity for shoe brands to create puffy and comfortable knee-high boots for the winter season. ### Where This Applies - **Fashion:** Fashion industry can explore winter-themed collections and fur accessories to showcase winter outfits. - **Beauty:** Beauty industry can develop stylish and fashionable translucent face masks that are functional and comfortable for daily use. - **Footwear:** Footwear industry can create comfortable and stylish puffy knee-high boots for the winter season to go with winter outfits. ## Related on Trend Hunter - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md) - [New Year-Inspired Fashion Collections](https://www.trendhunter.com/trends/2025-lunar-new-year-campaign.md) - [Inflatable Dome Fashion Shows](https://www.trendhunter.com/trends/inflatable-dome-fashion-show.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Measured Winter Wardrobe](https://www.trendhunter.com/trends/vowels-fw26.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Luxurious Holiday Gift Collections](https://www.trendhunter.com/trends/mcqueen-holiday-2024.md) - [Collaborative Artful Runway Capsules](https://www.trendhunter.com/trends/michael-clark.md)