# Voice-Controlled In-Flight Film Options Alexa's United Skills Better Prepare Travelers By Ell Smith | Published 2018-08-22 | World Source: Trend Hunter, https://www.trendhunter.com/trends/alexa-united-skill References: [psfk](https://www.psfk.com/2018/07/american-airlines-alexa-spafax-profile-flight-entertainment.html) & [amazon](https://www.amazon.com/United-Airlines/dp/B0725H6LG7?tag=trenhunt0f-20) Flights aren't always synonymous with a happy and satisfied experience, but those concerned about their comfort might be impressed by [Amazon](https://www.trendhunter.com/trends/ford-x-amazon) Alexa's United skills, which were developed in collaboration with the airline, United. Now, travelers can check what in-flight movies will be playing prior to boarding the flight. While this may seem like a little deal, it can make a huge impact in one's ability to comfortably fly as the traveler won't have to spend time sifting through hundreds of different films. Instead, passengers can arrive prepared, lay back and enjoy the in-flight show. This technology showcases the integration and convenience of [voice-controlled assistants](https://www.trendhunter.com/trends/ai-virtual-assistant) and its ability to complement existing technology from a variety of industries. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 5% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### Key Themes Behind This Trend - **Voice-controlled Assistants:** Opportunity to develop new voice-controlled assistant technologies that can enhance user experiences in various industries. - **In-flight Entertainment:** Disruptive innovation opportunity to improve the in-flight entertainment experience by leveraging voice-controlled technology and providing passengers with easy access to movie selections. - **Conversational AI:** Chance to explore the application of advanced conversational AI technologies in the travel industry to improve customer satisfaction and convenience. ### Where This Applies - **Travel:** Potential for travel companies to integrate voice-controlled assistants into their services to streamline the customer experience and increase satisfaction. - **Entertainment:** Innovative opportunities for the entertainment industry to leverage voice-controlled technology and create more seamless and personalized experiences for consumers. - **Technology:** Opportunity for technology companies to develop and improve voice-controlled assistant technologies that can be integrated into various industries for enhanced user experiences. ## Related on Trend Hunter - [Personalized In-Flight Ads](https://www.trendhunter.com/trends/united-airlines-kinective-media.md) - [Wheelchair-Mindful Airline Services](https://www.trendhunter.com/trends/travel-experiences.md) - [Airline Premium Display Installations](https://www.trendhunter.com/trends/panasonic-avionics.md) - [Upgraded Airlines Mobile Apps](https://www.trendhunter.com/trends/airlines-mobile-app.md) - [4K In-Flight Entertainment Systems](https://www.trendhunter.com/trends/panasonic-avionics-astrov.md) - [Text Message Aircraft Updates](https://www.trendhunter.com/trends/live-radar-maps.md) - [Satellite-Powered In-Flight WiFi](https://www.trendhunter.com/trends/united-airlines-and-starlink.md) - [Inclusive Braille Integrated Planes](https://www.trendhunter.com/trends/united-airline-1.md) - [In-Transit Entertainment Devices](https://www.trendhunter.com/trends/intransit-entertainment.md)