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# Visceral Etching-Engravings
The Alejandro Boloix 'El Tubo y el Plata' Series is Expressive

By Josh Triantafilou | Published 2012-03-26 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/alejandro-boloix
References: [behance.net](http://www.behance.net/gallery/EL-TUBO-Y-EL-PLATA-EL-TUBO-AND-EL-PLATA/788200) & [behance.net](http://www.behance.net/boloix)

Spanish artist Alejandro Boloix explores the atmosphere of the El Tubo neighborhood in Zaragoza, Spain in this etching-engraving series titled, 'El Tubo Y el Plata.' In this work, he focuses most closely on an important feature of El Tubo neighboorhood, the cabaret El Plata.

The series conveys an undeniable [sense of texture and tangibility](https://www.trendhunter.com/trends/the-ferro-capsule). This is no doubt due in part to the technique Alejandro Boloix uses, etching-engraving. Still, the visceral appeal of his work can also be credited to the artist's style, voice and subject; all of these aspects are very much in the [expressionist tradition](https://www.trendhunter.com/trends/host-exhibition) and so lend themselves well to a visceral experience.

Looking at the characters Alejandro Boloix populates El Tubo with, one gets a sense of their essential natures: furtive, worldly, somewhat debauched and certainly human. One can almost smell the cigarette smoke and taste the wine.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 41% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### Why This Trend Is Growing

- **Expressive Etching-engravings:** A trend in the art world for using etching-engraving techniques to create tangible, expressive pieces of work.
- **Neighborhood Atmosphere Exploration:** A trend for artists to explore and depict the atmosphere and character of specific neighborhoods in their work.
- **Visceral Character Portrayal:** A trend for artists to create work that conveys a sense of visceral appeal to the viewer.

### Industries Being Reshaped

- **Fine Art:** Artists can innovate in the fine art industry by exploring new techniques and subject matter to create work that is both visually and emotionally engaging.
- **Tourism:** Cities and neighborhoods can benefit from art that depicts the local atmosphere and character, as it can attract tourists and showcase the unique aspects of a location.
- **Alcohol and Tobacco:** Companies in the alcohol and tobacco industry can collaborate with artists to create marketing campaigns that evoke the sensory experience of their products through visual art.

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