<!-- canonical: https://www.trendhunter.com/trends/ale-trail -->
<!-- robots: noindex -->

# Father's Day Brewery Tours
The Father's Day Ale Trail Treats Dads to Local Craft Beers

By Katherine Pendrill | Published 2016-06-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/ale-trail
References: [eventbrite](https://www.eventbrite.com/e/fathers-day-ale-trail-2016-tickets-25520406222?aff=ebrowse)

On Sunday, June 19th, a group of microbreweries in Guelph, Ontario, will be opening their doors for the [annual Father's Day](https://www.trendhunter.com/trends/fathers-day-collections) Ale Trail. The interactive brewery tour gives beer-loving dads a chance to enjoy their favorite local brews while sampling some special releases that have never been tried before.

The Father's Day Ale Trail will start at the Woolwich Arrow where guests will board a special tour bus. The bus will travel across Guelph, making stops at Royal City Brewing, StoneHammer Brewing and the Wellington Brewery. At each location, guests will be treated to three beer samples, which will include local favorites and [small-batch specialty beers](https://www.trendhunter.com/trends/sourdough-summer-ale). The tour will end back at the Woolwich Arrow, where there will be a BBQ held for hungry dads.

For dads who are interested in [craft brewing](https://www.trendhunter.com/trends/locality-brewing), this tour provides the perfect way to get an inside look at the beer-making process.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 21% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Brewery Tourism:** Opportunity for microbreweries to capitalize on consumers' desire for unique experiences by offering interactive tours and tastings.
- **Specialty Releases:** Opportunity for breweries to increase revenue by introducing small-batch specialty beers and promoting them through events and tours.
- **Craft Beer Culture:** Opportunity for businesses to tap into the growing trend of craft beer culture by developing unique products and experiences for consumers.

### Who This Affects Most

- **Brewing:** Opportunity for breweries to attract new customers and increase brand awareness through events and tourism.
- **Hospitality:** Opportunity for bars and restaurants to tap into the growing interest in craft beer by offering a wide selection and unique experiences.
- **Tourism:** Opportunity for travel companies to offer craft beer tours as part of their offerings for consumers seeking unique experiences.

## Related on Trend Hunter

- [Dad-Targeted High Tea Events](https://www.trendhunter.com/trends/high-tea-at-bp.md)
- [Inclusive Father's Day Treats](https://www.trendhunter.com/trends/graeters-ice-cream-fathers-day.md)
- [Beer-Branded Toronto Culinary Experiences](https://www.trendhunter.com/trends/estrella-damm-culinary-journey.md)
- [Celebratory Dad Donut Gifts](https://www.trendhunter.com/trends/fathers-day-donuts.md)
- [Giftable Cannabis Bundles](https://www.trendhunter.com/trends/fathers-day-bundle.md)
- [Festive Father's Day Doughnuts](https://www.trendhunter.com/trends/fathers-day-doughnuts.md)
- [Pizza-Branded Dad Promotions](https://www.trendhunter.com/trends/za-for-pa-fathers-day-gift-shop.md)
- [Father's Day Poke Bowls](https://www.trendhunter.com/trends/fathers-day-poke-bowls.md)
- [Free Toronto Beer Sandwich Events](https://www.trendhunter.com/trends/bear-toronto.md)
