# Alcohol-Removed Sauvignon Blancs FRE Alcohol-Removed Wines Boasts a New Addition to Its Range By Kalin Ned | Published 2023-08-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/alcoholremoved-wines References: [frewines](https://www.frewines.com/our-wines/sauvignon-blanc/)  The popularity of brands like [FRE](https://www.trendhunter.com/trends/alcoholremoved-wine) Alcohol-Removed [Wines](https://www.trendhunter.com/trends/relax-alcohol-removed-wines) testifies to the persisting consumer demand for more health-conscious drinking options. Recently, the brand added a new offering to its roster of offerings—an alcohol-removed Sauvignon Blanc. FRE Alcohol-Removed Wines maintains that its products intend to provide the sensory experience of traditional wine without the alcohol content. The beverage's freshness is characterized by notes of green grass and soft tropical fruit aromas. The brand maintains that each sip reveals bright acidity with distinct passion fruit and mango flavors—a typical composition of a California Sauvignon Blanc. This Alcohol-Removed Sauvignon Blanc is made with premium California grapes and crafted using traditional winemaking methods. The product's alcohol content is stated to be less than 0.5% by volume, and it boasts [half the calories of regular wine](https://www.trendhunter.com/trends/svelte-wine). Image Credit: FRE Alcohol-Removed Wines ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 13% | Activity: 30% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Health-conscious Drinking:** The popularity of alcohol-removed wines demonstrates the persistent consumer demand for more health-conscious drinking options. - **Alcohol-removed Wine Market:** Brands like FRE Alcohol-Removed Wines continue to expand their offerings, adding new options like alcohol-removed Sauvignon Blanc to cater to the growing market demand. - **Premium Alcohol-removed Wines:** FRE Alcohol-Removed Wines uses premium California grapes and traditional winemaking methods to craft its alcohol-removed Sauvignon Blanc, appealing to consumers who desire a high-quality drinking experience without the alcohol content. ### Where This Applies - **Beverage Manufacturing:** The alcohol-removed wine market presents an opportunity for beverage manufacturers to tap into the growing consumer demand for healthier drinking options. - **Wine Production:** Wine producers can explore the production of alcohol-removed wines to cater to health-conscious consumers seeking the sensory experience of traditional wine without the alcohol content. - **Low-calorie Wine:** The popularity of alcohol-removed wines with half the calories of regular wine indicates a potential market for low-calorie wine options, creating opportunities for wineries to innovate and differentiate their products. ## Related on Trend Hunter - [Non-Alcoholic Sauvignon Blancs](https://www.trendhunter.com/trends/nonalcoholic-sauvignon-blanc.md) - [Alcohol-Removed Wines](https://www.trendhunter.com/trends/alcoholremoved-wine.md) - [Uncompromising Alcohol-Removed Wines](https://www.trendhunter.com/trends/non-alcoholic-wine-collection.md) - [Alcohol-Removed Rosés](https://www.trendhunter.com/trends/alcoholremoved-ros.md) - [Low-Cal Fresh White Wines](https://www.trendhunter.com/trends/fresh-vine-wine.md) - [Approachable NA Wines](https://www.trendhunter.com/trends/relax-alcohol-removed-wines.md) - [Award-Wining Non-Alcoholic Wines](https://www.trendhunter.com/trends/0-wines.md) - [Premium Alcohol-Removed Wines](https://www.trendhunter.com/trends/premium-alcohol-removed-wine.md) - [Non-Alcoholic Spirtz Lines](https://www.trendhunter.com/trends/0-spritz.md)