# Alcohol-Free Mezcal Beverages Monday Mezcal is a Floral, Fruity, Smoky, Peppery & Non-Alcoholic By Laura McQuarrie | Published 2022-04-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/alcoholfree-mezcal References: [prnewswire](https://www.prnewswire.com/news-releases/drink-monday-expands-non-alcoholic-offerings-with-mezcal-301514308.html) & [drinkmonday.co](http://www.drinkmonday.co/)  [Monday Mezcal](https://www.trendhunter.com/trends/crumbl-mini-cookies) is the third non-alcoholic spirit by [Drink Monday](https://www.trendhunter.com/trends/oat-drink-barista-popcorn-flavor) and it offers the experience of the popular distilled alcohol beverage without the alcohol. The floral, fruity, smoky and peppery non-alcoholic beverage is made in small batches with natural ingredients and it taps into the growing interest in low- and no-alcohol drinks. Drink Monday CEO and Founder, Chris Boyd, says "With Monday Mezcal, we have a rare opportunity to surprise and delight two very special groups on the rise with a single spirit – the non-alcoholic community at large, and the agave spirits loving crowd that may, for the first time, have a reason to look over the fence toward a lifestyle using a little less alcohol without taking away flavor or experience." Monday Mezcal joins other creations from the brand like [Monday Whiskey](https://www.trendhunter.com/trends/monday-nights) and Monday Gin. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 6% | Activity: 10% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Non-alcoholic Spirits:** The trend of producing non-alcoholic versions of popular alcoholic beverages such as mezcal provides an opportunity for disruptive innovation in the non-alcoholic drinks industry. - **Low- and No-alcohol Drinks:** The growing interest in low- and no-alcohol drinks offers an opportunity for disruptive innovation in the drinks industry. - **Natural Ingredients:** The use of natural ingredients in the production of non-alcoholic drinks provides an opportunity for disruptive innovation in the healthy drinks industry. ### Who This Affects Most - **Non-alcoholic Drinks:** The non-alcoholic drinks industry can benefit from the trend of producing mezcal and other spirits in a non-alcoholic form. - **Alcoholic Drinks:** The alcoholic drinks industry can benefit from the growing interest in low- and no-alcohol drinks and can explore producing non-alcoholic versions of popular alcoholic beverages. - **Healthy Drinks:** The healthy drinks industry can benefit from the trend of using natural ingredients in the production of non-alcoholic drinks such as mezcal. ## Related on Trend Hunter - [Non-Alcoholic Mezcal Spirits](https://www.trendhunter.com/trends/little-saints.md) - [Premium Non-Alcoholic Agave Spirits](https://www.trendhunter.com/trends/almave.md) - [Low Alcohol Beverage Brands](https://www.trendhunter.com/trends/mixoloshe.md) - [Clean Artisanal Mezcals](https://www.trendhunter.com/trends/doce-mezcal.md) - [Versatile Alcohol-Free Spirits](https://www.trendhunter.com/trends/mock-one-nonalcoholic-spirits.md) - [Non-Alcoholic Spirit Alternatives](https://www.trendhunter.com/trends/clean-co.md) - [Zero-ABV Tequila Alternatives](https://www.trendhunter.com/trends/non-alcoholic-tequilas.md) - [Booze-Free Mexican-Style Beers](https://www.trendhunter.com/trends/mexicanstyle-beer.md) - [Alcohol-Free Tequila Alternatives](https://www.trendhunter.com/trends/alcohol-free-tequila.md)